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Truck dealer software: stock, leads, trade-ins & service

Truck dealers: stock listed once, every lead followed up. Sell more trucks, chase less paper.

Stock typed into three websites, leads living in salespeople's phones and trade-ins valued by gut feel. We build truck dealer systems that list stock once, follow every enquiry and join the yard up with the workshop. Then we host them and look after them.

Looking for truck dealer software that handles stock, leads and the workshop?

Truck buyers are businesses. An owner-driver wants repayments and a trade-in figure before lunch. A fleet manager wants spec sheets for six prime movers and a quote by Friday. Meanwhile every unit is typed into Trucksales, TradeTrucks and your own website by hand. Enquiries land in personal mobiles and nobody knows who rang back.

Wollopit builds custom truck dealership software around how your yard actually runs. Enter a truck once with its photos, specs and compliance details and it publishes everywhere. Every enquiry becomes a tracked lead with a follow-up task. Trade-ins get a proper appraisal with photos and history. The service side books itself online. We connect the tools you already like, replace the ones holding you back and look after the lot on our own servers.

01The problems

What we hear from truck dealers

Does your truck dealership have these problems? Here's how we'd fix them.

Most truck dealers we talk to know their gear inside out and run the yard on spreadsheets, sticky notes and whoever picked up the phone. It works until a fleet deal goes quiet.

  • The problemEvery truck typed in three timesA new unit arrives and someone re-enters the specs and photos on Trucksales, TradeTrucks and your website. Prices drift out of sync.
    How we fix itEnter it once in your own stock system. It publishes to the sales sites and your website and updates them all when the price drops.
  • The problemLeads lost in salespeople's phonesEnquiries come in by call, email, web form and Facebook. Half get answered and nobody knows which half.
    How we fix itEvery enquiry lands on one lead board with an owner, a follow-up task and a reminder before it goes cold.
  • The problemSold trucks still advertisedA unit sells on Tuesday and the phone keeps ringing about it on Friday.
    How we fix itMark it sold once and it comes off every site straight away. Callers get offered similar stock instead.
  • The problemTrade-ins valued by gutTwo salespeople give the same customer two different numbers for the same truck.
    How we fix itA trade-in appraisal on a phone with photos, kilometres, engine hours, service history and a manager sign-off before any number goes out.
  • The problemFinance questions on every callBuyers want weekly repayments before they'll drive out to have a look.
    How we fix itA repayment estimator on every listing plus finance enquiries that go straight to your finance manager or broker.
  • The problemSpec sheets emailed one by oneFleet buyers want GVM, GCM, engine, gearbox and diff ratios for every unit on their shortlist.
    How we fix itSpec sheets generated from your stock data on every listing with side-by-side comparisons and a PDF ready to send.
  • The problemFleet quotes in Word documentsMulti-unit quotes get built from old templates with last year's pricing and the optional extras forgotten.
    How we fix itA quote builder with your price book, body options, fit-out extras and on-road costs, sent out for e-signature.
  • The problemDeal paperwork chased by handPPSR checks, rego transfers, finance approvals and delivery dates live in a folder on someone's desk.
    How we fix itA deal checklist for every sale so nothing leaves the yard before it's paid, cleared and registered.
  • The problemWorkshop bookings by phoneCustomers ring to book a service, the desk writes it in a diary and nobody confirms.
    How we fix itOnline service booking with bay capacity, SMS confirmations and a reminder when the next service is due.
  • The problemCustomers forgotten after deliveryA truck drives out the gate and nobody calls until the customer is ready to trade again somewhere else.
    How we fix itService reminders, warranty dates and check-in calls scheduled for every customer so the next truck comes from you.
02What we build

Solutions

What we build for truck dealers. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Stock management

Every new and used unit with specs, photos, compliance plates and pricing in one place.

02

Listing publisher

List once and publish to Trucksales, TradeTrucks, Machines4u, Facebook Marketplace and your website.

03

Lead tracking

Every call, form and message as a lead with an owner and follow-up tasks.

04

Trade-in appraisals

Phone-based appraisals with photos, history, manager approval and a valuation record.

05

Finance calculators

Indicative repayments on every listing and finance enquiries sent to the right person.

06

Spec sheets & comparisons

Generated from stock data, side by side for fleet buyers and ready to send as a PDF.

07

Quote builder

Price book, body options, fit-out extras, on-road costs and e-signature in one quote.

08

Deal checklists

PPSR checks, finance approval, rego and delivery tracked for every sale.

09

Service booking

Online workshop bookings with bay capacity and SMS confirmations.

10

Customer & fleet records

Every truck a customer has bought, serviced or traded in one history.

11

Sales dashboard

Stock age, leads by source, deals in progress and gross per unit at a glance.

12

A website that sells trucks

Fast on mobile with live stock and search by make, model and type. Built to rank for trucks for sale in your area.

03The systems

The big ones

Your whole dealership, on one system.

These are the systems truck dealers ask us about most. Each one works on its own and they get properly clever when they're joined up.

Stock & listings

Enter a truck once. Every site follows.

Your stock system becomes the single source of truth for every unit in the yard. Add the specs and photos once and it publishes to the truck sales sites and your website. Drop the price or mark it sold and every listing follows.

  • Specs, photos and compliance details
  • Publish to Trucksales and TradeTrucks
  • Machines4u and Facebook Marketplace too
  • Your own website always current
  • Price changes pushed everywhere
  • Sold units pulled straight away
  • Stock age and days in the yard
  • Incoming stock listed before it lands
  • Photo upload from the yard on a phone

Lead management

Every enquiry owned, followed up and closed.

Calls, web forms, sales site enquiries and Facebook messages all land on one lead board. Each one gets an owner and a follow-up task. Leads that go quiet get flagged before the buyer signs with the dealer down the road.

  • Every enquiry source in one board
  • Leads assigned to a salesperson
  • Follow-up tasks and reminders
  • Cold lead alerts
  • Matching stock suggested for each lead
  • SMS and email from the lead record
  • Fleet buyers with multiple units
  • Leads reassigned when someone's on leave
  • Lead source and conversion reports

Trade-ins & finance

Trade-in numbers you can stand behind.

Salespeople appraise trade-ins on a phone with photos, kilometres, engine hours and service history. Managers approve the number before it goes to the customer. Repayment estimates and finance enquiries sit right alongside the deal.

  • Same appraisal form every time
  • Photos of every angle and damage
  • Kilometres, hours and service history
  • Manager approval before a figure goes out
  • Appraisal history on every truck
  • Traded units flow straight into stock
  • Repayment estimator on every listing
  • Finance enquiries to your broker
  • Deal shows trade, finance and balance

Quotes & deals

Fleet quotes in minutes. Deals that don't drop the ball.

Build multi-unit quotes from your price book with body options, fit-out extras and on-road costs. Once it's signed, a deal checklist tracks PPSR, finance, rego and delivery so nothing leaves the yard early.

  • Quotes from your current price book
  • Multi-unit fleet quotes
  • Body and fit-out options
  • On-road costs and delivery
  • E-signature on the quote
  • PPSR check on the checklist
  • Finance approval tracked
  • Rego and delivery dates
  • Invoices into Xero or MYOB

Service & workshop

The workshop books itself.

Customers book services online against real bay capacity and get SMS confirmations. Every service lands on the truck's history so sales knows exactly what's been done when it comes back as a trade.

  • Online service booking
  • Bay and technician capacity
  • SMS confirmations and reminders
  • Service due reminders by km or date
  • Pre-delivery checks for sold units
  • Warranty work tracked
  • Service history on every truck
  • Fleet customers book multiple units
04How it changes

Before and after

A fleet buyer enquiry, wolloped.

Here's how a fleet enquiry could change. Every dealership runs differently, so we map yours first.

Before

  1. Fleet manager emails asking about three prime movers
  2. Email sits in a salesperson's inbox while they're on leave
  3. Specs copied out of brochures into a reply
  4. Quote typed in Word with last year's pricing
  5. Trade-ins valued over the phone by gut
  6. Nobody follows up and the buyer goes elsewhere

After

  1. Enquiry lands on the lead board with an owner straight away
  2. Matching stock and spec sheets sent in minutes
  3. Quote built from the current price book
  4. Trade-ins appraised on a phone and approved by a manager
  5. A reminder fires if the buyer goes quiet
  6. Signed deal moves to the checklist for delivery
05Services

Everything under one roof

Software, websites and systems for truck dealers.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for truck dealers

Built around how your truck dealership actually runs: stock management, listing publisher and the admin in between, in one system you own.

Websites for truck dealers

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Truck dealership system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for truck dealers

Lead tracking and trade-in appraisals: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Trucksales, TradeTrucks and Machines4u so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your truck dealership, looked after by the people who built it.

06Integrations

Connections

Plays nicely with what you already use.

We connect to the platforms you rely on, work alongside dealer systems you're happy with or replace the ones holding you back.

  • Trucksales
  • TradeTrucks
  • Machines4u
  • Carsales
  • Gumtree
  • Facebook Marketplace
  • Google Business Profile
  • Xero
  • MYOB
  • Stripe
  • Twilio SMS
  • Google Calendar
  • Microsoft 365
  • Mailchimp
  • RedBook
  • PPSR
  • Pentana Solutions
  • DocuSign
07How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your truck dealership: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We spend time in the yard, on the sales floor and at the service desk, then work out where deals and hours are leaking.

  2. 02

    Archi-tech

    We plan it before writing code: your stock, listing sites, leads, trade-ins, quotes, workshop, hosting and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually stock and leads first, so you get a win before the next truck hits the yard.

  4. 04

    Look after

    We host it, maintain it and keep improving it. When something breaks you call the people who built it.

08Questions

FAQ

Things truck dealers ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can it publish to the big truck sales sites?

Yes. We push listings to the major truck sales sites and your own website from one stock system, so you only update price, photos or status once.

Can it pull sold trucks off every site straight away?

Yes. Mark a unit sold and it comes off every listing it was published to. No more calls about trucks that left last week.

Can we value trade-ins consistently?

Yes. Salespeople fill in the same appraisal every time with photos, kilometres, hours and history. A manager approves the figure before it goes to the customer.

Can the finance calculator give exact repayments?

It gives buyers an indicative estimate on each listing to start the conversation. Real quotes still come from your finance manager or broker. The enquiry goes straight to them.

Do we have to replace our dealer management system?

No. If your DMS or accounting is doing its job we build around it and connect what we can. If something's holding you back we'll show you what replacing it would involve before anything changes.

How much does truck dealer software cost?

It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.

How long does it take?

Smaller jobs like a listing publisher or lead board can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most truck dealers we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got a truck dealership problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

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