Online ticketing
Day tickets, timed sessions, family bundles and multi-day passes with tickets straight to their phone wallet.
Theme park ticketing software: passes, gates & bookings
Theme parks: tickets online, gates moving. More rides, less queue.
Queues at the ticket window, annual passes checked by eye, school groups booked by email and a ride closure scribbled on a whiteboard at the gate. We build ticketing, pass, group and park ops systems for theme parks and attractions that handle the peaks and all talk to each other. Then we host them and look after them.
Looking for theme park or attraction ticketing software that copes with school holidays?
A theme park is a ticketing company, a food court, a party venue, an education provider and a ride maintenance shop all behind one front gate. Day tickets, annual passes, timed sessions, school excursions, birthday parties and reseller vouchers all have to get through the same turnstiles. On a wet Tuesday it's fine. On the first Monday of the school holidays the queue wraps around the car park and the pass holders are cranky before they're even in.
Wollopit builds custom theme park software around how your park actually runs. Tickets and passes sold online with timed entry and capacity limits. QR scanning that keeps the gates moving. A group portal so schools book themselves. Ride status that updates the visitor app the second something closes. We connect the tools you already like, replace the ones holding you back and look after the lot on our own servers, so your team can get on with giving people a big day out.
01The problems
What we hear from theme parks and attractions
Does your theme park have these problems? Here's how we'd fix them.
Most parks we talk to put on a brilliant day out and run the business on a ticketing system from years ago, a pile of spreadsheets and a radio channel. It works, right up until the school holidays.
- The problemQueues at the ticket windowFamilies buy tickets on arrival, so the first hour of a busy day is spent in a line that isn't a ride.How we fix itOnline tickets with a QR code in their phone wallet, scanned at the gate in a second. The window is left for the stragglers.
- The problemAnnual passes checked by eyeStaff squint at a laminated card and a blurry photo while the queue behind it grows. Passes get shared around the extended family.How we fix itDigital passes with the holder's photo on the scanner screen, visit history and blackout dates checked automatically.
- The problemBusy days overflowSell as many tickets as people want and by lunchtime the wave pool's at capacity and the food court's a mosh pit.How we fix itTimed entry and daily capacity limits that stop sales at your number, with a waitlist for sold-out days.
- The problemOne price for every dayA sold-out Saturday in January costs the same as a drizzly Wednesday in May.How we fix itPricing by date, demand and how early people book, with cheaper off-peak days that actually fill the park.
- The problemSchool groups booked by emailTeachers email for quotes, send numbers three times, ask for risk assessments and pay a month after the excursion.How we fix itA group portal where schools pick a date, enter student and supervisor numbers, download the risk paperwork and pay by invoice.
- The problemAdd-ons never soldMeal deals, photo packs, fast passes and parking only get bought on the day if anyone thinks of it.How we fix itAdd-ons at checkout and in a pre-visit email, redeemed by scanning the same QR code.
- The problemReseller vouchers typed in by handKlook, Viator and Experience Oz vouchers turn up in five formats and someone keys each one in at the gate.How we fix itReseller bookings pulled in automatically so every voucher scans like a normal ticket, with allocations and reconciliations in one place.
- The problemRide closures nobody hears aboutA ride goes down for a storm or a fault and guests find out after a 40 minute queue.How we fix itRide status changed from a phone. The visitor app, park screens and website update straight away.
- The problemGuests can't find anythingVisitors wander looking for the show, the toilets or the kid who wandered off.How we fix itA visitor app with the park map, show times, ride waits, height limits and a meeting point for lost kids.
- The problemRide checks on clipboardsDaily pre-opening inspections, maintenance logs and incident reports live on paper in a ute.How we fix itRide ops checklists on a tablet that block a ride from opening until it's signed off, with every log kept for the inspector.
- The problemBirthday parties by phoneParty bookings taken over the phone, deposits chased and the party room double-booked on Saturday.How we fix itOnline party bookings with packages, deposits, guest numbers and a party host run sheet.
- The problemRosters set on gut feelToo many staff on a quiet day, not enough ride operators when the park sells out.How we fix itRosters planned against ticket sales and forecast attendance, with ride operator tickets and qualifications checked.
02What we build
Solutions
What we build for theme parks and attractions. Usually all talking to each other.
Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.
Annual passes & memberships
Digital passes with photos, automatic renewals, member perks, guest passes and blackout dates.
Gate scanning
Fast QR entry on handheld scanners or turnstiles, with offline mode for when the Wi-Fi drops.
Capacity & timed entry
Daily and session limits, waitlists for sold-out days and live headcount of who's in the park.
Dynamic pricing
Prices by date, demand and booking window, with off-peak deals and price rules you control.
School & group bookings
A portal for schools, tour groups and clubs with quotes, supervisor ratios, risk paperwork and invoices.
Birthday parties & functions
Party packages, room bookings, deposits, guest lists and run sheets for the party hosts.
Add-ons & upsells
Meal deals, photo packs, fast passes, lockers and parking sold at checkout and scanned on the day.
Reseller & OTA connections
Klook, Viator, GetYourGuide and Experience Oz bookings pulled in, allocated and reconciled.
Visitor app & park map
Map, show times, ride waits, height limits, closures and push alerts in a mobile app or web app.
Ride status & park screens
Open, closed or delayed from a phone, flowing to the app, website and screens around the park.
Ride ops & maintenance
Pre-opening checks, maintenance schedules, incident reports and logs ready for an inspection.
Staff rosters & tickets
Rosters against forecast attendance with operator qualifications and expiry reminders.
Park dashboard
Ticket sales, attendance, pass visits, spend per head and weather on one screen for the managers.
A website that sells
Hand-built, quick on mobile and built to rank for 'theme park near me' and 'things to do with kids'.
03The systems
The big ones
Your whole park, on one system.
These are the systems parks and attractions ask us about most. Each one works on its own and they get properly clever when they're joined up.
Ticketing & gates
Bought at home. Scanned in a second.
Tickets, sessions and add-ons sold on your website with a QR code that lands in their phone wallet. Staff scan at the gate on a handheld or turnstile and the line keeps moving, even when the park's packed.
- Day tickets, family bundles and multi-day passes
- Timed sessions and daily capacity limits
- Apple Wallet and Google Wallet tickets
- Handheld and turnstile scanning
- Offline scanning when the Wi-Fi drops
- Re-entry and hand stamps gone digital
- Add-ons scanned on the same code
- Concession and carer ticket checks
- Live headcount in the park
- Refunds and date changes self-serve
Annual passes
Passes that check themselves.
Annual passes live in the holder's phone with their photo, so the scanner screen shows who should be standing there. Renewals bill themselves and members get perks that keep them coming back between school holidays.
- Digital passes with holder photo
- Photo shown on scan for a quick check
- Visit history per pass
- Blackout dates enforced at the gate
- Automatic renewals and card retries
- Family and individual pass types
- Member discounts on food and retail
- Bring-a-friend guest passes
- Member-only early entry
- Renewal reminders by email and SMS
Groups & schools
Schools book themselves. You just open the gate.
Teachers pick a date, enter student and supervisor numbers and download your risk assessment without a single email. Groups get one QR code for the whole bus and the invoice goes straight into Xero or MYOB.
- Online group quotes and bookings
- Student and supervisor ratios checked
- Risk assessment and curriculum packs to download
- Education programs and talks booked in
- Lunch packs and add-ons per group
- One QR code for the whole group
- Invoices and deposits through Xero or MYOB
- Number changes up to the day
- Tour operator and club accounts
- Arrival times spread across the morning
Visitor app
A park map that knows what's open.
A visitor app with the map, show times, ride waits and closures, all fed from the same place your team updates. Guests plan their day and stop asking staff where the toilets are.
- Interactive park map
- Show and feeding times
- Ride wait times
- Ride closures in real time
- Height limits for every ride
- Push alerts for shows and weather
- Tickets and passes inside the app
- Order food ahead for pickup
- Lost child meeting points
- Accessibility info and quiet spaces
Ride ops & safety
Ride checks off the clipboard.
Daily pre-opening inspections, maintenance schedules and incident reports done on a tablet at the ride. A ride can't show as open until it's signed off and every record is there when the inspector visits.
- Pre-opening checklists per ride
- Ride can't open until signed off
- Maintenance schedules and reminders
- Fault reports with photos
- Incident and first aid reports
- Operator qualifications per ride
- Weather triggers for closures
- Parts and contractor records
- Full log history for inspections
- Ride status pushed to the app
Pricing & reporting
Fill the quiet days. Price the busy ones.
Set prices by date, demand and booking window, then watch the effect on one dashboard. Ticket sales, attendance, spend per head, reseller sales and the weather forecast sit together so you can roster and stock to match.
- Price calendar by date
- Rules for demand and early booking
- Off-peak deals and promo codes
- Reseller rates and allocations
- Sales by channel and ticket type
- Attendance against forecast
- Spend per head on food and retail
- Weather forecast alongside bookings
- Daily reports to managers by email
- Exports to Xero and MYOB
04How it changes
Before and after
A school holiday Monday, wolloped.
Here's how the first big day of the holidays could change. Every park is different, so we map yours first.
Before
- Ticket window queue stretches into the car park
- Annual passes checked by eye against a tiny photo
- No cap on sales so the park is overcrowded by 11
- A bus of school kids turns up nobody had down
- Log flume closes and guests find out in the queue
- Reseller vouchers typed in one by one
After
- Most tickets bought online and scanned in a second
- Digital pass shows the holder's photo on scan
- Timed entry and a sold-out waitlist keep it comfortable
- The school booked through the portal with one QR code
- Closure tapped on a phone and the app updates
- Reseller bookings already loaded and scanning
05Services
Everything under one roof
Software, websites and systems for theme parks and attractions.
Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.
Custom software for theme parks and attractions
Built around how your theme park actually runs: online ticketing, annual passes & memberships and the admin in between, in one system you own.
Websites for theme parks and attractions
Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.
Theme park system upgrades
Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.
Apps and portals for theme parks and attractions
Gate scanning and capacity & timed entry: customer and staff portals that work on any phone without an app store.
Integrations and automation
We connect ROLLER, accesso and Rezdy so information moves on its own and nobody retypes it.
Hosting, support and care
Managed hosting, updates, backups and security for your theme park, looked after by the people who built it.
06Integrations
Connections
Plays nicely with what you already use.
We connect to the tools you rely on, work alongside ticketing platforms you're happy with or replace the ones holding you back.
- ROLLER
- accesso
- Rezdy
- FareHarbor
- Klook
- Viator
- GetYourGuide
- Experience Oz
- Stripe
- Tyro
- Square
- Lightspeed
- Xero
- MYOB
- Deputy
- Mailchimp
- Twilio SMS
- Google Business Profile
- TripAdvisor
- Apple Wallet
07How we work
The process
Some people dip their toe in. We turn up in a rebreather.
We get properly below the surface of your theme park: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.
- 01
Think
We walk the gates, the rides, the party rooms and the office on a busy day, then work out what's actually slowing your park down.
- 02
Archi-tech
We plan it before writing code: your tickets, passes, capacity, groups, resellers, rides, hosting and cost.
- 03
Build
Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win before the next school holidays.
- 04
Look after
We host it, maintain it and keep improving it. When something breaks on a sold-out Saturday you call the people who built it.
08Questions
FAQ
Things theme parks and attractions ask us.
Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.
Can it handle dynamic pricing on busy days?
Yes. Prices can change by date, demand or how early people book. You set the rules and the price calendar follows them.
Will the gates keep scanning if the internet drops?
Yes. Scanners can work offline and sync up when the connection comes back, so a Wi-Fi hiccup doesn't stop the gate.
Can annual pass holders be checked properly at the gate?
Yes. Passes carry the holder's photo, which shows on the scanner screen. Blackout dates, visit limits and expiry are checked automatically.
Can it take bookings from Klook, Viator and Experience Oz?
Yes. We pull reseller bookings in so every voucher scans like a normal ticket, with allocations and sales reports by channel.
We already use ROLLER or another ticketing platform. Do we have to switch?
No. If your ticketing is doing its job we build around it: the group portal, visitor app, ride ops and reporting on top. If it's holding you back we'll show you what replacing it would involve before anything changes.
Can schools book and pay without emailing us?
Yes. The group portal handles quotes, numbers, supervisor ratios, risk paperwork and invoices, with payments flowing into Xero or MYOB.
How much does a theme park system cost?
It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.
How long does it take?
Smaller jobs like a group booking portal or ride status board can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.
Who looks after it once it's built?
We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.
We already have systems. Can you upgrade them instead of starting again?
Usually, yes. Most theme parks and attractions we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.
Contact
Got a theme park problem? Consider it wolloped.
Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.