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Radio ad scheduling, bookings & proof of airplay

Radio stations: ads booked, scheduled and proven. Advertisers see their spots.

Ad bookings by phone, schedules in spreadsheets and advertisers asking when their ad ran. We build ad booking and reporting systems for radio stations.

Looking for radio ad scheduling software?

Radio stations sell airtime that's hard to prove. We build booking, scheduling and airplay reporting for advertisers.

Wollopit builds booking systems, ticketing, enquiry flows and websites for radio stations around how your gigs and events actually run. We connect the tools you already use, cut out fees you don't need to pay and look after the lot on our own servers, so you can get back to putting on a show.

01The problems

What we hear from radio stations

Does your radio station have these problems? Here's how we'd fix them.

Most radio stations we talk to are running enquiries through DMs, deposits through bank transfers and the calendar through memory.

  • The problemBookings by phoneDetails missed.
    How we fix itOnline ad bookings.
  • The problemSpreadsheet schedulesClashes.
    How we fix itAd schedule.
  • The problemProof of airplayRequested.
    How we fix itAirplay reports.
  • The problemSponsorshipsPackages unclear.
    How we fix itSponsorship packages.
  • The problemCommunity noticesEmailed.
    How we fix itNotice submissions.
  • The problemVolunteer presentersRosters.
    How we fix itPresenter rosters.
02What we build

Solutions

What we build for radio stations. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Ad bookings

Packages online.

02

Ad schedule

Slots planned.

03

Airplay reports

Proof for advertisers.

04

Sponsorships

Packages sold.

05

Community notices

Submitted online.

06

Presenter rosters

Shows covered.

03How it changes

Before and after

A campaign month, wolloped.

Here's how a typical day could change. Every business is different, so we map yours first.

Before

  1. Phone booking
  2. Spreadsheet schedule
  3. Advertiser asks for proof
  4. Report by hand

After

  1. Booked online
  2. Scheduled
  3. Report generated
  4. Advertiser happy
04Services

Everything under one roof

Software, websites and systems for radio stations.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for radio stations

Built around how your radio station actually runs: ad bookings, ad schedule and the admin in between, in one system you own.

Websites for radio stations

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Radio station system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for radio stations

Airplay reports and sponsorships: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Eventbrite, Humanitix and Stripe so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your radio station, looked after by the people who built it.

05Integrations

Connections

Plays nicely with what you already use.

We connect to the tools you rely on, work alongside the ones you're happy with or replace the ones holding you back.

  • Eventbrite
  • Humanitix
  • Stripe
  • Square
  • Xero
  • Mailchimp
  • Google Calendar
  • Spotify
  • YouTube
  • Twilio SMS
06How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your radio station: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We spend time with the people doing the work, see where the hours go and work out what's actually slowing you down.

  2. 02

    Archi-tech

    We plan it before writing code: your data, customers, payments, the tools you keep, hosting and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win quickly.

  4. 04

    Look after

    We host it, maintain it and keep improving it. When something breaks you call the people who built it.

07Questions

FAQ

Things radio stations ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can it connect to our playout system?

Often, yes. Logs can be imported for airplay reports.

How much does it cost?

It depends on what you need, so we quote up front once we understand your radio station. No surprise invoices, no lock-in and you own what we build.

Can clients book and pay a deposit online?

Yes. Availability, packages, deposits, contracts and balance reminders can all run online without the back and forth.

Can it stop double bookings?

Yes. One live calendar covers every booking, every staff member and every piece of gear, so the same date can't be sold twice.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most radio stations we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got a radio station problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

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