Catalogue builder
Print and PDF catalogues.
Product feeds, catalogues & ads built from store data
Online stores: turn your products into ads automatically. Catalogues and feeds from your data.
Designing catalogues by hand, uploading products to every marketplace and ads that are out of date. We build tools that generate marketing from your product data.
Looking for product feed and catalogue automation?
Your product data already has names, photos and prices. We build tools that turn it into catalogues, flyers, social ads and marketplace feeds automatically.
Wollopit builds online stores, product tools, click and collect and integrations for online stores around how your shop actually runs. We connect the POS and platforms you already use, replace the ones holding you back and look after the lot on our own servers, so you can get back to selling.
01The problems
What we hear from online stores
Does your online store have these problems? Here's how we'd fix them.
Most online stores we talk to are running a shop and a website that don't talk to each other, then fixing the gaps by hand every afternoon.
- The problemCatalogues by handDesigners rebuild flyers every sale.How we fix itCatalogues generated from products.
- The problemMarketplace uploadsEach marketplace needs its own listing.How we fix itFeeds to marketplaces.
- The problemAds out of datePrices in ads don't match.How we fix itAds from live product data.
- The problemSale periodsUpdating prices everywhere.How we fix itSale prices pushed everywhere.
- The problemProduct data messyInconsistent titles and categories.How we fix itData clean-up tools.
- The problemReportingSales by channel unclear.How we fix itChannel reports.
02What we build
Solutions
What we build for online stores. Usually all talking to each other.
Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.
Marketplace feeds
Google, Facebook and more.
Social ad generator
Ads from products.
Sale automation
Prices updated everywhere.
Data clean-up
Consistent product data.
Channel reporting
Sales by source.
03How it changes
Before and after
A big sale, wolloped.
Here's how a typical day could change. Every business is different, so we map yours first.
Before
- Design the flyer by hand
- Update prices on each marketplace
- Ads show old prices
- Sale ends, undo it all
After
- Flyer generated
- Feeds update
- Ads current
- Prices revert automatically
04Services
Everything under one roof
Software, websites and systems for online stores.
Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.
Custom software for online stores
Built around how your online store actually runs: catalogue builder, marketplace feeds and the admin in between, in one system you own.
Websites for online stores
Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.
Online store system upgrades
Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.
Apps and portals for online stores
Social ad generator and sale automation: customer and staff portals that work on any phone without an app store.
Integrations and automation
We connect Shopify, WooCommerce and Square so information moves on its own and nobody retypes it.
Hosting, support and care
Managed hosting, updates, backups and security for your online store, looked after by the people who built it.
05Integrations
Connections
Plays nicely with what you already use.
We connect to the tools you rely on, work alongside the ones you're happy with or replace the ones holding you back.
- Shopify
- WooCommerce
- Square
- Lightspeed
- Stripe
- Afterpay
- Xero
- Australia Post
- StarShipIt
- Klaviyo
- Google Merchant Center
06How we work
The process
Some people dip their toe in. We turn up in a rebreather.
We get properly below the surface of your online store: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.
- 01
Think
We spend time with the people doing the work, see where the hours go and work out what's actually slowing you down.
- 02
Archi-tech
We plan it before writing code: your data, customers, payments, the tools you keep, hosting and cost.
- 03
Build
Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win quickly.
- 04
Look after
We host it, maintain it and keep improving it. When something breaks you call the people who built it.
07Questions
FAQ
Things online stores ask us.
Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.
Does it work with WooCommerce and Shopify?
Yes. We build on top of both and pull your product data directly.
How much does it cost?
It depends on what you need, so we quote up front once we understand your online store. No surprise invoices, no lock-in and you own what we build.
Do we have to leave Shopify or WooCommerce?
No. Most of the time we build on top of the platform you're on: custom features, integrations and better product tools. If it's genuinely holding you back we'll explain the options first.
Can the shop and the website share stock?
Yes. We sync your POS, website and marketplaces so stock, prices and orders line up without anyone retyping them.
Who looks after it once it's built?
We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.
We already have systems. Can you upgrade them instead of starting again?
Usually, yes. Most online stores we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.
Contact
Got an online store problem? Consider it wolloped.
Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.