Online shop
Sauces, packs and merch with fast mobile checkout, Afterpay if you want it and shipping that understands glass.
Sauce maker software: online shop, stockists & wholesale
Sauce makers: sell online and show where to buy. More bottles out, less admin in.
Fans message asking where to buy, stockists email orders that get retyped into Xero, glass bottles ship at a guess and Christmas gift packs get sold by hand. We build online shops, stockist finders and wholesale systems for sauce makers that all talk to each other, then we host them and look after them.
Looking for a sauce brand online shop with a stockist finder and wholesale ordering?
A small sauce brand grows two ways at once: fans buying direct online and delis, grocers and butchers putting you on the shelf. Most sauce makers run both on a shop that wasn't built for heavy glass, an inbox full of wholesale orders and a stockist list that's a year out of date. Then markets and Christmas land on top and the kitchen bench becomes the dispatch desk.
Wollopit builds custom software for sauce makers around how you actually cook, bottle and sell. Fans find the nearest stockist on a map. Stockists reorder at their own pricing in a portal. Shipping works out the weight and the breakage risk for you. Every bottle traces back to its batch. We connect the tools you already like, replace the ones holding you back and look after the lot on our own servers, so you can get back to the stove.
01The problems
What we hear from sauce makers
Does your sauce company have these problems? Here's how we'd fix them.
Most sauce makers we talk to have a cracking product and a back office held together with email, sticky tape and a spreadsheet. It works fine until a big stockist says yes.
- The problem"Where can I buy it?"Fans ask in every comment section and DM. Your stockist list is a PDF that still includes the deli that closed last year.How we fix itA stockist finder map on your website. Fans type a postcode and see the nearest shelf with your sauce on it, plus which flavours they carry.
- The problemWholesale orders by emailDelis and grocers email, text or ring with orders. Someone retypes each one into Xero and gets a case count wrong.How we fix itA wholesale portal where stockists log in, see their pricing and reorder in two taps, with invoices going straight into Xero or MYOB.
- The problemShipping glass is a guessing gameHeavy bottles, breakage claims and freight quotes that change with every cart. You lose money on half the orders.How we fix itShipping rules that calculate by weight and bottle count, pick the right box and carrier and add packaging costs automatically.
- The problemGift packs sold by handEvery Christmas you build hamper combos in DMs, take bank transfers and write gift cards at midnight.How we fix itGift packs and build-your-own bundles online, with gift messages, delivery dates and corporate bulk orders.
- The problemNo recurring salesYour biggest fans buy once, run out and forget to come back until they see you at a market.How we fix itA sauce club with monthly or quarterly boxes that bill themselves, plus member-only flavours and early access.
- The problemStockists run dry and don't reorderA grocer sells out of your hot sauce, nobody notices for a month and the shelf space goes to someone else.How we fix itReorder reminders based on each stockist's usual cycle, so they get a nudge before the shelf goes empty.
- The problemMarket stock never adds upSquare takes the money at the market, Shopify sells online and nobody knows how many bottles of the smoky one are left.How we fix itOne stock count shared by the online shop, wholesale portal and Square at markets, updated as each bottle sells.
- The problemBatch records in a notebookBatch numbers, best-before dates and ingredient lots are written on paper. A recall would mean a very long weekend.How we fix itDigital batch records linking ingredients, cook dates, best-before dates and which stockists got which batch.
- The problemLimited releases sell out badlyA small chilli harvest batch goes up online, sells out in an hour and regulars miss out.How we fix itPre-orders, purchase limits and sauce club early access so limited batches go to the people who'll rave about them.
- The problemRecipes scattered everywhereGreat recipes live on Instagram, a print-out at markets and one old blog post nobody can find.How we fix itRecipe pages that show which sauce to use and add it to the cart, searchable and built to rank on Google.
02What we build
Solutions
What we build for sauce makers. Usually all talking to each other.
Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.
Stockist finder
A map of every shop selling your sauce, searchable by postcode, with flavours stocked and opening hours.
Stockist self-service
Stockists update their own listing, address and hours so the map stays right without you chasing them.
Wholesale portal
Logins for delis, grocers, butchers and cafes with their own pricing, case sizes, minimum orders and order history.
Weight-based shipping
Freight worked out by bottle count and weight, box selection, carrier rules and labels printed in one click.
Gift packs & bundles
Set packs, build-your-own trios, gift messages, delivery dates and Christmas cut-offs.
Corporate gifting
Bulk orders for businesses with custom labels or tags, multiple delivery addresses and one invoice.
Sauce club
Subscription boxes with automatic billing, card retries, skip a month and member-only flavours.
Pre-orders & limited batches
Small runs allocated fairly with purchase limits, waitlists and member-first windows.
Stock & markets sync
One stock count across your shop, wholesale and Square at the markets, with low-stock alerts.
Batch & best-before records
Cook dates, ingredient lots, batch numbers and which stockist got which batch, ready for a recall.
Recipe pages
Recipes tagged by sauce with a buy button, built to be found on Google and shared on socials.
A website that sells
Hand-built, quick on mobile, with your story, the stockist map and the shop all in one place.
03The systems
The big ones
Your whole sauce brand, on one system.
These are the systems sauce makers ask us about most. Each one works on its own and they get properly clever when they're joined up.
Stockist finder
Fans find you on the shelf in seconds.
A map on your website that shows every shop carrying your sauce. Fans type a postcode and see the nearest stockist, what flavours they carry and when they're open. New wholesale accounts can appear on the map on their own.
- Search by postcode or suburb
- Flavours stocked at each shop
- Opening hours and directions
- Stockists edit their own listing
- New wholesale accounts added automatically
- Inactive stockists flagged for review
- Shop online button if none nearby
- Market dates on the same map
- Works on any website
Wholesale portal
Stockists reorder themselves.
Delis, grocers, butchers and cafes get their own login with their pricing, case sizes and order history. Orders drop into one list for packing and the invoice goes straight to Xero or MYOB without anyone retyping it.
- Trade pricing per stockist
- Case sizes and minimum orders
- Two-tap reorders
- Invoices straight into Xero or MYOB
- Reorder reminders before they run out
- Credit terms and account holds
- New flavour and sell sheet alerts
- Packing list grouped by delivery run
- Distributor logins
Online shop & shipping
Heavy glass, shipped without the guesswork.
An online shop that knows a bottle of sauce weighs more than a t-shirt. Freight is calculated by bottle count and weight, the right box is picked and labels print in one go for Australia Post or Sendle.
- Freight by weight and bottle count
- Box sizes and packaging costs built in
- Australia Post, Sendle and StarTrack labels
- Free shipping thresholds
- Local delivery and pickup
- Breakage claims tracked
- Afterpay and card payments
- Recipes with a buy button
- Abandoned cart emails through Klaviyo
Sauce club & gift packs
Fans who never run out.
Sauce club boxes that bill themselves, with members getting new flavours first. Gift packs and build-your-own bundles take care of Christmas, birthdays and corporate orders without a single DM.
- Monthly or quarterly boxes
- Automatic billing and card retries
- Skip, pause or swap flavours
- Member-only and first-run flavours
- Set gift packs and build-your-own trios
- Gift messages and delivery dates
- Christmas cut-off dates shown at checkout
- Corporate bulk orders and multiple addresses
Batches & stock
Every bottle traced back to the pot.
Log a cook and the batch record writes itself: ingredient lots, cook date, best-before and bottle count. Stock flows to the shop, the wholesale portal and the market Square so everyone sells from the same number.
- Batch numbers and best-before dates
- Ingredient lots linked to each batch
- Which stockist got which batch
- Recall report in one click
- One stock count across every channel
- Square sync for markets
- Low-stock and ingredient reorder alerts
- Cook schedule for the kitchen
04How it changes
Before and after
A new stockist, wolloped.
Here's how landing a new deli could change. Every sauce brand is different, so we map yours first.
Before
- The deli emails an order with no case sizes
- Reply to check pricing and flavours
- Retype the order into Xero as an invoice
- Forget to add them to the stockist PDF
- Fans still DM asking where to buy
- Nobody notices when they run out
After
- The deli signs up and orders in the portal
- Their pricing and case sizes are already set
- The invoice lands in Xero on its own
- They appear on the stockist map with their flavours
- Fans nearby find them by postcode
- A reorder nudge goes out before the shelf empties
05Services
Everything under one roof
Software, websites and systems for sauce makers.
Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.
Custom software for sauce makers
Built around how your sauce company actually runs: online shop, stockist finder and the admin in between, in one system you own.
Websites for sauce makers
Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.
Sauce company system upgrades
Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.
Apps and portals for sauce makers
Stockist self-service and wholesale portal: customer and staff portals that work on any phone without an app store.
Integrations and automation
We connect Shopify, WooCommerce and Square so information moves on its own and nobody retypes it.
Hosting, support and care
Managed hosting, updates, backups and security for your sauce company, looked after by the people who built it.
06Integrations
Connections
Plays nicely with what you already use.
We connect to the tools you rely on, work alongside platforms you're happy with or replace the ones holding you back.
- Shopify
- WooCommerce
- Square
- Xero
- MYOB
- Stripe
- Afterpay
- PayPal
- Australia Post
- Sendle
- StarTrack
- Shippit
- Klaviyo
- Mailchimp
- Google Business Profile
- Faire
- Unleashed
07How we work
The process
Some people dip their toe in. We turn up in a rebreather.
We get properly below the surface of your sauce company: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.
- 01
Think
We spend time in your kitchen, at your market stall and in your inbox, then work out what's actually slowing you down.
- 02
Archi-tech
We plan it before writing code: your flavours, stockists, pricing, shipping, batches, hosting and cost.
- 03
Build
Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win before the Christmas rush.
- 04
Look after
We host it, maintain it and keep improving it. When something breaks you call the people who built it.
08Questions
FAQ
Things sauce makers ask us.
Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.
Can stockists update their own details on the finder?
Yes. Stockists can log in and manage their own listing, address, hours and flavours carried. New wholesale accounts can go on the map automatically once you approve them.
Can shipping handle heavy glass bottles properly?
Yes. We set up freight by weight and bottle count, with your box sizes and packaging costs built in. Labels print for Australia Post, Sendle or StarTrack.
Can each stockist have their own pricing?
Yes. Every wholesale account can have its own pricing, case sizes, minimum order and credit terms. Invoices go straight into Xero or MYOB.
Will stock stay right when we sell at markets?
Yes. Square at the markets, your online shop and the wholesale portal can all share one stock count, so you don't sell bottles you don't have.
We already use Shopify. Do we have to switch?
No. If Shopify or WooCommerce is doing its job we build around it: the stockist finder, wholesale portal, sauce club and batch records on top. If it's holding you back, we'll show you what replacing it would involve before anything changes.
Can it help if we ever need a recall?
Yes. Batch records link ingredient lots, cook dates and best-before dates to the stockists and customers who received each batch, so you can pull a report in one click.
How much does a system for a sauce brand cost?
It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.
How long does it take?
Smaller jobs like a stockist finder can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.
Who looks after it once it's built?
We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.
We already have systems. Can you upgrade them instead of starting again?
Usually, yes. Most sauce makers we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.
Contact
Got a sauce company problem? Consider it wolloped.
Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.