wollopit Got a problem? →

Influencer media kit, rates & brand deal software

Creators: a media kit that books brand deals. Create more, chase less.

The media kit is a PDF from three follower milestones ago. Brand enquiries are split across DMs, email and your manager's inbox. Every time someone asks your rate for a reel you type it out again. We build live media kits, enquiry forms, deal tracking and invoicing for creators that all talk to each other, then we host them and look after them.

Looking for an influencer media kit website that actually books brand deals?

A creator business is a media company with a team of one or two. You're the talent, the producer, the editor, the account manager and the accounts department. The content gets your best hours. The business side gets squeezed into whatever's left: a Canva PDF, an Instagram requests folder, a notes app full of rates and a spreadsheet of who still owes you money.

Wollopit builds custom creator software around how you actually work. Your media kit lives on your own link with current stats. Brands fill in a proper enquiry with budget, deliverables and dates, so you only talk to the real ones. Every deal moves through a board from first email to paid invoice, with drafts, approvals, usage rights and reports in the same place. We connect the tools you already use and look after the lot on our own servers, so you can get back to making stuff.

01The problems

What we hear from influencers and creators

Does your creator business have these problems? Here's how we'd fix them.

Most creators we talk to are brilliant at content and run the business side out of their DMs and a notes app. It holds together until three campaigns land in the same fortnight.

  • The problemYour media kit is a stale PDFThe follower count is from March, the audience split is a guess and you're re-exporting from Canva every time a brand asks.
    How we fix itA live media kit on your own link with stats refreshed from the platforms where they allow it. Send one link that's always current.
  • The problemBrand enquiries lost in DMsOne brand in Instagram requests, one in TikTok, two in email and one your manager forwarded last Tuesday that nobody answered.
    How we fix itOne enquiry form on your kit and link in bio. Every enquiry lands in one inbox with the brand, budget, dates and deliverables already filled in.
  • The problemExplaining your rates again"What's your rate for a reel?" Then a story set. Then a TikTok with usage. Typed out from scratch every single time.
    How we fix itA rate card with packages and add-ons for usage rights, whitelisting and exclusivity. Share it publicly or only with qualified enquiries.
  • The problemGifted-only offers eat your weekHours replying to brands offering a free candle for three reels and a story.
    How we fix itBudget minimums on the enquiry form and a friendly auto-reply for gifting-only offers. Paid work goes to the top of the pile.
  • The problemDeliverables living in your headThree campaigns, five drafts due, two posting windows and a brand who wants it live on a Thursday at 7pm.
    How we fix itA deal board from enquiry to paid, with a content calendar of draft dates and go-live windows plus reminders before anything's due.
  • The problemBriefs and feedback in email chainsThe brief is in one thread, the revised brief in another and round three feedback came by text.
    How we fix itA brand portal per campaign: the brief, draft uploads, comments and sign-off in one place, with files from Drive, Dropbox or Frame.io.
  • The problemUsage rights and exclusivity forgottenYou signed a six-month category exclusivity and can't remember if it's ended. A brand is still running your face in ads a year later.
    How we fix itContract terms tracked on every deal, with alerts when exclusivity and usage periods are about to end so you can renew or charge for more.
  • The problemChasing invoices on 60-day termsThe content went live in June and you're still emailing accounts payable in September.
    How we fix itInvoices raised the moment deliverables go live, synced to Xero with payment links and polite automatic reminders.
  • The problemCampaign reports done by screenshotBrands want reach, views, saves and link clicks, so you screenshot insights and paste them into a slide deck.
    How we fix itBranded campaign reports built from your post stats in a couple of clicks, ready to send with the invoice.
  • The problemPast work scattered everywhereYour best campaign is buried 400 posts deep and the brand you're pitching can't find it.
    How we fix itA campaign showcase on your kit with the brand, the brief, the content and the results, filtered by category.
  • The problemLink in bio is a junk drawerAffiliate codes, a shop, a newsletter and last year's giveaway all fighting for the same tiny link.
    How we fix itYour own link page on your own domain with codes, products, your shop and newsletter sign-ups, tracked so you know what earns.
  • The problemTax time is a shoeboxBrand payments, affiliate income, gifted products and gear purchases all mixed in one bank account.
    How we fix itIncome by brand and platform, a gifted product log and expenses tagged in Xero, ready to hand straight to your accountant.
02What we build

Solutions

What we build for influencers and creators. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Live media kit

Your bio, niches, audience stats, demographics and best work on your own link, always current.

02

Brand enquiry forms

Budget, deliverables, dates, usage and exclusivity asked up front, so you only reply to real offers.

03

Rate cards & packages

Reels, TikToks, stories, YouTube integrations and bundles, with add-ons for usage rights and whitelisting.

04

Campaign showcase

Past campaigns with the content, the brief and the results, filtered by category for each pitch.

05

Deal tracking board

Enquiry, negotiating, contracted, in production, live and paid, with values and dates on every card.

06

Content calendar

Draft due dates, approval rounds and go-live windows across every deal and platform.

07

Brand portal

Briefs, draft uploads, comments and sign-off for each campaign, without the email chains.

08

Contracts & usage rights

Deal terms stored with every campaign, plus exclusivity and usage expiry alerts.

09

Invoicing & payments

Invoices raised on delivery, synced to Xero with Stripe payment links and automatic reminders.

10

Campaign reports

Branded post-campaign reports with reach, views, saves, clicks and code redemptions.

11

Link in bio page

Your own link page with affiliate codes, products, shop and newsletter, all tracked.

12

Merch & digital product shop

Presets, guides, merch and courses on Shopify or a custom shop, linked from everywhere you post.

13

Newsletter & fan list

Sign-ups from your link page feeding Mailchimp or Kit, so you own your audience if an app changes.

14

Manager & team logins

Your manager, editor or assistant see the deals and files they need without your passwords.

15

Income & tax view

Earnings by brand and platform, a gifted product log and tagged expenses for your accountant.

03The systems

The big ones

Your whole creator business, on one system.

These are the systems creators ask us about most. Each one works on its own and they get properly clever when they're joined up.

Live media kit

One link that's always current.

Your media kit stops being a PDF and becomes a page on your own domain. Stats refresh from the platforms where they allow it and you can update the rest in seconds. Brands see your audience, your best work and how to book you in one scroll.

  • Your own domain, your own branding
  • Followers, reach and engagement by platform
  • Audience age, gender and location
  • Stats refreshed where platforms allow
  • Niches and content pillars
  • Featured campaigns and results
  • Private versions for specific brands
  • Download as a PDF when a brand insists
  • See which brands opened your kit

Enquiries & rate cards

Brands tell you the budget before you reply.

A proper enquiry form asks for budget, deliverables, dates, usage and exclusivity up front. Enquiries land in one inbox, scored against your minimums. Your rate card does the explaining so you stop typing it out.

  • Enquiry form on your kit and link in bio
  • Budget, deliverables and dates required
  • Usage, whitelisting and exclusivity questions
  • One inbox for every enquiry
  • Budget minimums and auto-replies
  • Friendly decline for gifting-only offers
  • Packages and add-ons on your rate card
  • Public or private rate cards
  • Quotes sent from the enquiry in one click

Deals & content calendar

Every deal, from first email to paid.

A board that shows every brand deal and exactly where it's up to. Draft dates, approval rounds and posting windows drop into one content calendar. Reminders nudge you before anything's due.

  • Stages from enquiry to paid
  • Deal value and pipeline totals
  • Deliverables checklist per deal
  • Draft, approval and go-live dates
  • Content calendar across platforms
  • Reminders before every deadline
  • Contract terms stored with the deal
  • Exclusivity and usage expiry alerts
  • Manager and editor access

Brand portal & reports

Briefs, drafts and results in one place.

Each campaign gets its own portal for the brand. Briefs, draft uploads, comments and sign-off live together instead of across five email threads. When it's live, a branded report goes out with the numbers they actually asked for.

  • A portal for every campaign
  • Brief and talking points pinned
  • Draft uploads from Drive, Dropbox or Frame.io
  • Comments and approval rounds
  • Sign-off recorded with a date
  • Live links collected automatically
  • Reach, views, saves and clicks
  • Code and link redemptions
  • Branded report ready to send

Invoicing & money

Get paid without chasing.

Invoices go out the moment deliverables go live, synced to Xero with payment links. Reminders chase late payers politely so you don't have to. At tax time your income, gifted products and expenses are already sorted.

  • Invoices raised on delivery
  • Synced to Xero
  • Stripe payment links
  • Deposits for bigger campaigns
  • Automatic overdue reminders
  • Agency and management splits
  • Income by brand and platform
  • Affiliate income tracked
  • Gifted product log
  • Reports for your accountant
04How it changes

Before and after

A brand deal, wolloped.

Here's how one brand deal could change. Every creator works differently, so we map yours first.

Before

  1. A brand DMs "hey love your content, what are your rates?"
  2. Export the media kit from Canva and update the numbers
  3. Type out your rates and usage terms again
  4. Brief, drafts and feedback across four email threads
  5. Screenshot insights for the report
  6. Invoice sent late and chased for two months

After

  1. The brand fills in your enquiry form with budget and dates
  2. They're already looking at your live media kit
  3. They pick a package from your rate card
  4. Brief, drafts and sign-off happen in their portal
  5. The campaign report builds itself from your post stats
  6. The invoice went out when the post went live
05Services

Everything under one roof

Software, websites and systems for influencers and creators.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for influencers and creators

Built around how your creator business actually runs: live media kit, brand enquiry forms and the admin in between, in one system you own.

Websites for influencers and creators

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Creator business system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for influencers and creators

Rate cards & packages and campaign showcase: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Instagram, TikTok and YouTube so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your creator business, looked after by the people who built it.

06Integrations

Connections

Plays nicely with what you already use.

We connect to the platforms and tools you already rely on, work alongside the ones you're happy with and replace the ones holding you back.

  • Instagram
  • TikTok
  • YouTube
  • Facebook
  • Pinterest
  • Stripe
  • Xero
  • Google Drive
  • Dropbox
  • Frame.io
  • Vimeo
  • Canva
  • Adobe Creative Cloud
  • Calendly
  • Mailchimp
  • Kit
  • Shopify
  • Linktree
  • Notion
  • DocuSign
07How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your creator business: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We look at how deals come in now, from the DMs to your manager's inbox, then work out where your time and money are leaking.

  2. 02

    Archi-tech

    We plan it before writing code: your kit, rates, enquiries, deals, brand portal, invoicing, hosting and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually the live kit and enquiry form first, so you get a win before the next brand slides in.

  4. 04

    Look after

    We host it, maintain it and keep improving it. When a platform changes something you call the people who built it.

08Questions

FAQ

Things influencers and creators ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can my stats update automatically?

Where the platforms allow it, yes. Instagram, TikTok and YouTube all share some stats with connected accounts and we pull in what's available. Anything they don't share you can update in a few seconds.

Can I stop gifting-only offers wasting my time?

Yes. The enquiry form can ask for budget up front and send a friendly auto-reply to gifting-only offers, so paid work rises to the top.

Can my manager or editor use it too?

Yes. Your manager, editor or assistant get their own logins and see only what they need, without you sharing passwords.

Do I have to give up Linktree, Canva or my current tools?

No. We build around what works. If Linktree, Canva, Frame.io or Xero are doing their job we connect to them. If something's holding you back we'll show you what replacing it would involve first.

Can it track usage rights and exclusivity?

Yes. Contract terms are stored on every deal and you get alerts before exclusivity or usage periods end, so you can renew or charge for extra usage.

How much does it cost?

It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.

How long does it take?

A live media kit with an enquiry form can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need a change you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most influencers and creators we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got a creator business problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

I've got