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Podcast membership software: paid feeds & sponsors

Podcasters: paid feeds and sponsors on your own site. Members get the bonus episodes.

The membership platform takes a cut of every supporter, sponsor reads live in a spreadsheet nobody trusts and show notes are scattered across three hosts and a Google Doc. We build membership feeds, sponsor tracking, guest booking and episode systems for podcasters that all talk to each other. Then we host them and look after them.

Looking for podcast membership software that handles paid feeds and sponsors too?

A podcast that pays its way is three businesses in one pair of headphones: a production house, a membership club and a little ad sales team. Most shows run it on a hosting platform, a membership platform that keeps a slice of every supporter, a spreadsheet of sponsor reads and an inbox full of guest emails. Every bonus episode, every ad read and every guest means copying the same details into four places.

Wollopit builds custom podcast software around how your show actually runs. Members sign up and pay on your own website, then get a private feed that works in the podcast app they already use. Sponsor reads are scheduled per episode, proven with timestamps and invoiced the day the episode drops. Guests book themselves in. Episode pages build themselves from your feed. We connect the hosting and recording tools you already like, replace the ones holding you back and look after the lot on our own servers.

01The problems

What we hear from podcasters

Does your podcast have these problems? Here's how we'd fix them.

Most podcasters we talk to are great on the mic and drowning in the bits around it. The admin grows with every new member, sponsor and guest.

  • The problemThe membership platform takes a cutEvery supporter pays a percentage to the platform before you see a cent. You don't really own the list either.
    How we fix itMemberships on your own website through Stripe. Your members, your pricing, your data and no platform cut on top.
  • The problemPrivate feeds are fiddlyMembers email asking how to get bonus episodes into Apple Podcasts or Pocket Casts. You walk each one through it.
    How we fix itEvery member gets their own private RSS link with one-tap add buttons for the popular podcast apps. Cancel and the feed stops on its own.
  • The problemFeed links get shared aroundOne private link ends up in a Facebook group and suddenly hundreds of people are listening for free.
    How we fix itPer-member feed links with unusual activity flagged. Reset a leaked link in one click without bothering anyone else.
  • The problemSponsor reads live in a spreadsheetWhich episode gets which read, which promo code and which talking points. All in a sheet that's out of date by Tuesday.
    How we fix itA sponsor schedule per episode with scripts, codes and talking points. Hosts see exactly what to read before they hit record.
  • The problemProving the read actually ranSponsors ask for proof and you're scrubbing through audio to find timestamps and screenshotting download stats.
    How we fix itSponsor reports that pull episode downloads, read timestamps and promo code use into one tidy link you can send.
  • The problemSponsors invoiced weeks lateThe episode went out a month ago and the invoice still hasn't. Cash flow suffers and so does memory.
    How we fix itWhen an episode with a sponsor read goes live the invoice is raised in Xero automatically.
  • The problemShow notes are everywhereNotes on the host, links in a Google Doc, timestamps in a DM and a website that's three episodes behind.
    How we fix itEpisode pages built from your feed with notes, links, chapters, guest bios and transcripts. Always current.
  • The problemGuest booking ping-pongTen emails to find a time, another for the recording link and the bio photo never arrives.
    How we fix itA guest booking page with your free slots, a prep form, bio and headshot upload and the recording link sent automatically.
  • The problemProduction runs in a group chatWho's editing, has the host approved it, is the thumbnail done? Nobody knows until release day panic.
    How we fix itAn episode pipeline from booked to recorded to edited to published, with owners and due dates the whole team can see.
  • The problemListener questions get lostQuestions for the Q&A episode come in by DM, email and comments. Half are forgotten.
    How we fix itOne listener inbox for questions and voice messages, tagged and ready to pull into your next mailbag episode.
  • The problemMerch is a separate worldThe merch store doesn't know who your members are. No member discount and no bundles with the membership.
    How we fix itA merch store tied to memberships, with member pricing, limited drops and bundles at checkout.
02What we build

Solutions

What we build for podcasters. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Paid memberships

Monthly and annual tiers, free trials, gift memberships and perks per tier, billed through Stripe.

02

Private RSS feeds

A private feed per member that works in Apple Podcasts, Pocket Casts, Overcast and most other apps.

03

Bonus & early-access episodes

Ad-free versions, early drops and members-only series released to the right tiers on a schedule.

04

Member portal

Members manage their plan, update cards, grab their feed link and see what they've unlocked.

05

Sponsor schedule

Reads booked per episode with scripts, promo codes, talking points and read status.

06

Sponsor reports & invoicing

Shareable reports with downloads and timestamps plus invoices into Xero when the episode goes live.

07

Media kit & sponsor enquiries

An always-current media kit page with audience numbers and an enquiry form that lands in your pipeline.

08

Episode pipeline

Every episode tracked from idea to publish, with owners, due dates and files linked from Dropbox or Google Drive.

09

Guest booking

Bookable recording slots, prep questions, bio and headshot upload, release forms and automatic reminders.

10

Episode pages & website

Hand-built, quick on mobile, with episode pages built from your feed and made to be found on Google.

11

Listener inbox

Questions, voice messages and feedback in one place, tagged for your next Q&A episode.

12

Stats dashboard

Downloads from your host plus Apple, Spotify and YouTube numbers in one view.

13

Merch store

Shirts, mugs and limited drops with member pricing and bundles. Or connected to your Shopify store.

03The systems

The big ones

Your whole show, on one system.

These are the systems podcasters ask us about most. Each one works on its own. They get properly clever when they're joined up.

Memberships & private feeds

Your members, your feed, no platform cut.

Listeners join and pay on your own website, then get a private feed that drops straight into the podcast app they already use. Bonus episodes, ad-free versions and early access go to the right tiers automatically. Cancel and the feed quietly stops.

  • Monthly and annual tiers
  • Free trials and gift memberships
  • Billing through Stripe
  • Private RSS feed per member
  • One-tap add to popular podcast apps
  • Ad-free and early-access versions
  • Leaked link detection and reset
  • Failed card retries
  • Member portal for self-service
  • Move members across from another platform

Sponsor tracking

Every read booked, aired, proven and paid.

Sponsor campaigns become a schedule, not a spreadsheet. Hosts see the script and promo code for every episode and sponsors get a report link with downloads and timestamps. The invoice goes into Xero the day it airs.

  • Campaigns across multiple episodes
  • Scripts, codes and talking points
  • Host-read checklist before recording
  • Read timestamps per episode
  • Download numbers pulled from your host
  • Promo code redemptions
  • Shareable sponsor reports
  • Invoices raised in Xero on release
  • Open slots and rate card
  • Works across a network of shows

Production & guests

From booked guest to published episode, without the group chat.

Guests pick a slot, fill in a prep form and get the recording link on their own. Each episode then moves through record, edit, review and publish with an owner at every step. Files stay linked to the episode, not lost in someone's downloads folder.

  • Guest booking page with your free slots
  • Prep questions and bio upload
  • Headshot and release form collection
  • Recording link sent automatically
  • Reminders the day before
  • Episode pipeline board
  • Owners and due dates per step
  • Files linked from Dropbox or Google Drive
  • Host sign-off before publish
  • Release calendar for the whole season

Episode pages & website

A podcast website that updates itself.

Every episode gets its own page built from your feed, with show notes, links, chapters, guest bios and a transcript Google can actually read. Membership sign-ups, the media kit and merch all live on the same site.

  • Episode pages built from your RSS
  • Show notes, links and chapters
  • Transcripts for search
  • Guest bios and links
  • Embedded player and YouTube video
  • Subscribe buttons for every app
  • Membership sign-up front and centre
  • Media kit page for sponsors
  • Built to rank for your show's topics
  • Easy to edit yourself

Stats & listeners

Know who's listening. Hear what they're asking.

Downloads from your host sit next to Apple, Spotify and YouTube numbers so you finally see the whole picture. Listener questions and voice messages land in one inbox, ready for your next mailbag.

  • Downloads from your hosting platform
  • Apple and Spotify numbers side by side
  • YouTube views for video episodes
  • Member growth and churn
  • Top episodes by period
  • Listener question inbox
  • Voice message submissions
  • Tags for Q&A episodes
  • Numbers that feed your media kit
04How it changes

Before and after

A sponsor campaign, wolloped.

Here's how a four-episode sponsor deal could change. Every show is different, so we map yours first.

Before

  1. Sponsor emails a script and you paste it into a spreadsheet
  2. Host forgets which promo code goes in which episode
  3. Scrub through audio to find the read timestamp
  4. Screenshot download stats for the sponsor
  5. Remember to invoice them a month later
  6. Sponsor asks if the last read even ran

After

  1. Campaign booked across four episodes in one go
  2. Host sees the script and code before recording
  3. Read timestamp logged when the episode is published
  4. Downloads pulled into the sponsor report automatically
  5. Invoice raised in Xero the day it airs
  6. Sponsor opens their report link whenever they like
05Services

Everything under one roof

Software, websites and systems for podcasters.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for podcasters

Built around how your podcast actually runs: paid memberships, private RSS feeds and the admin in between, in one system you own.

Websites for podcasters

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Podcast system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for podcasters

Bonus & early-access episodes and member portal: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Apple Podcasts Connect, Spotify for Creators and YouTube so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your podcast, looked after by the people who built it.

06Integrations

Connections

Plays nicely with what you already use.

We connect to the hosting, recording and money tools you rely on, work alongside platforms you're happy with or replace the ones holding you back.

  • Apple Podcasts Connect
  • Spotify for Creators
  • YouTube
  • Acast
  • Omny Studio
  • Buzzsprout
  • Libsyn
  • Podbean
  • Patreon
  • Supercast
  • Stripe
  • Xero
  • Riverside
  • Descript
  • Adobe Creative Cloud
  • Calendly
  • Mailchimp
  • Shopify
  • Dropbox
  • Google Drive
07How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your podcast: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We sit in on a recording day and your release week, then work out what's actually eating your time between episodes.

  2. 02

    Archi-tech

    We plan it before writing code: your tiers, feeds, sponsors, guests, hosting platform, website and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win before your next season.

  4. 04

    Look after

    We host it, maintain it and keep improving it. When something breaks you call the people who built it.

08Questions

FAQ

Things podcasters ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can members listen in their usual podcast app?

Yes. Each member gets a private feed that works in Apple Podcasts, Pocket Casts, Overcast and most other podcast apps. They tap a button and it's added.

What happens if someone shares their private feed?

Every member has their own link, so we can flag one being used on lots of devices. You reset that link in a click and everyone else carries on as normal.

Can we move our members across from Patreon or Supercast?

Usually yes. We plan the move carefully so members get a clear email, a new feed link and as little fuss as possible. We'll walk you through what's involved before anything changes.

Do we have to leave our podcast host?

No. If Acast, Omny Studio, Buzzsprout, Libsyn or another host is doing its job we build around it. Your public feed stays put and we pull episodes and stats from it.

Can sponsors see their own reports?

Yes. Each sponsor gets a report link with the episodes their reads ran in, timestamps, downloads and promo code use where you track it.

We run a network of shows. Does it handle that?

Yes. Sponsors, members and production can work across several shows, with bundles, network-wide campaigns and separate logins for each host.

How much does a podcast system cost?

It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.

How long does it take?

Smaller jobs like guest booking or episode pages can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most podcasters we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got a podcast problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

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