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Model agency software: talent books, castings & bookings

Model agencies: a talent book clients actually browse. Book more, chase less.

Comp cards are PDFs from last season, castings go out as a 40-email thread, options live in a booker's head and the client still wants to know if she's free Thursday. We build talent books, casting packages, booking and payment systems for model agencies that all talk to each other, then we host them and look after them.

Looking for model agency software that handles the board, the castings and the money?

A model agency is a talent scout, a sales team, a scheduler and a payroll office all at once. Most agencies run it on a website that's hard to update, a shared drive full of polaroids, email threads for every casting and a spreadsheet of options that only one booker understands. Then a client asks for five brunettes over 175cm who are free Tuesday and the whole office starts scrolling.

Wollopit builds custom model agency software around how your bookers actually work. Talent update their own digitals and measurements. Clients search the board and shortlist from a casting link. Options turn into confirmed jobs with a call sheet, an invoice and a talent payment attached. We connect the tools you already use, replace the ones holding you back and look after the lot on our own servers.

01The problems

What we hear from model agencies

Does your model agency have these problems? Here's how we'd fix them.

Most agencies we talk to have a brilliant eye for talent and a back office held together with PDFs, WhatsApp and memory. It works until fashion week.

  • The problemComp cards are out of dateHair's been cut, measurements have changed and the PDF that went to the client is from two seasons ago.
    How we fix itLive online comp cards that rebuild themselves whenever talent or bookers update photos and stats.
  • The problemDigitals by email and WhatsAppTalent send fresh polaroids in six different chats and a booker spends Monday saving and renaming them.
    How we fix itTalent upload digitals and update measurements in their own login. Bookers approve before anything goes live.
  • The problemClients can't search the boardA client wants curly hair, 180cm plus and a valid passport. Someone in the office scrolls the whole board by hand.
    How we fix itA searchable talent book with filters for height, measurements, hair, eyes, age range, skills, location and availability.
  • The problemCastings sent as an email pileA casting goes out as twenty attachments and the client replies asking you to resend the blonde one.
    How we fix itCasting packages: one branded link with chosen talent, digitals and video where clients shortlist and comment.
  • The problemOptions live in someone's headFirst option, second option, confirmed. It's on a whiteboard, a spreadsheet and the head booker's memory.
    How we fix itA shared booking calendar with options, holds, releases and confirmations, plus clash warnings before you double book.
  • The problemTalent ring at 6am asking where to goJob details are buried in an email chain so talent call the office for the address, call time and what to bring.
    How we fix itAutomatic job confirmations by SMS and email with the address, call time, wardrobe notes and on-set contacts.
  • The problemUsage and buyouts forgottenA campaign image keeps running a year after the usage expired and nobody notices or invoices for the extension.
    How we fix itUsage tracking on every job with media, territory and term, plus expiry alerts so you can renew or charge.
  • The problemTalent payments chased by handClients pay late, talent ask daily when they'll get paid and commission is worked out on a calculator.
    How we fix itJob invoicing into Xero or MYOB, commission split automatically and talent statements showing what's paid and what's pending.
  • The problemNew faces stuck in an inboxHundreds of applications with blurry selfies, missing heights and no way to sort the good ones.
    How we fix itAn application form that asks for the right photos and stats, with a scouting board to review, tag and invite to test shoots.
  • The problemKids division paperwork in a folderParent consents, chaperones and Working with Children Checks tracked on paper and in someone's inbox.
    How we fix itParent logins, digital consent forms, chaperone details per job and check expiry reminders in one place.
  • The problemThe website is a pain to updateSigning a new face means emailing the web person and waiting a week for the board to change.
    How we fix itThe board on your website comes straight from the talent book, so new signings go live the moment you approve them.
02What we build

Solutions

What we build for model agencies. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Online talent book

Your whole board online by division, with portfolios, digitals, video and live measurements.

02

Comp card generator

Print-ready and digital comp cards in your branding, rebuilt whenever photos or stats change.

03

Talent portal

Talent update digitals, measurements, availability and bank details from their phone.

04

Talent search & filters

Height, measurements, hair, eyes, age range, skills, tattoos, location and availability.

05

Casting packages

Branded links for clients with chosen talent, shortlists, comments and self-tapes.

06

Self-tape requests

Send a brief, talent upload their tape and it drops straight into the client's package.

07

Options & booking calendar

First and second options, holds, releases and confirmations on one shared calendar.

08

Job sheets & call sheets

Call times, addresses, wardrobe notes and contacts sent to talent by SMS and email.

09

Usage & buyout tracking

Media, territory and term on every job with expiry alerts and extension invoices.

10

Invoicing & talent payments

Job invoices into Xero or MYOB, commission splits, talent statements and remittances.

11

New faces applications

Application forms that ask for the right shots, a scouting board and test shoot bookings.

12

Kids & parent portal

Parent consents, chaperone details, Working with Children Check reminders and school-friendly scheduling.

13

Client portal

Clients see past castings, bookings, invoices and favourite talent in one login.

14

A website that sells the board

Fast, image-led and updated straight from the talent book. Built to rank for 'model agency' and your city.

03The systems

The big ones

Your whole agency, on one system.

These are the systems agencies ask us about most. Each one works on its own and they get properly clever when they're joined up.

Talent book

Your board online, searchable and always current.

Every model and talent gets a live profile with portfolio, digitals, video and measurements. Talent keep it fresh from their phone, bookers approve the changes and clients search the whole board with proper filters instead of asking you for PDFs.

  • Divisions: women, men, curve, kids and commercial
  • Portfolios, digitals and video reels
  • Live measurements in cm and imperial
  • Filters for height, hair, eyes and age range
  • Skills, sports, languages and tattoos
  • Talent self-updates with booker approval
  • Comp cards rebuilt automatically
  • Public and private profiles
  • Shown on your website automatically

Casting packages

One link. Client shortlists. Done.

Pick the talent for a brief and send one branded link instead of a pile of attachments. Clients flick through portfolios and self-tapes, shortlist their favourites and leave comments. You see what they looked at and who they liked.

  • Branded casting links
  • Pick talent straight from the board
  • Client shortlists and comments
  • Self-tape requests and uploads
  • Video via Vimeo or direct upload
  • Link expiry and password protection
  • See who viewed what
  • Turn a shortlist into options
  • Casting history per client

Options & bookings

Options that don't live in someone's head.

First options, second options, holds and confirmations on one calendar the whole office can see. Confirm a job and the talent gets their call sheet, the client gets a confirmation and the invoice is ready to go.

  • First and second options
  • Holds, releases and auto-expiry
  • Clash warnings before double booking
  • Travel days and fittings
  • Call sheets by SMS and email
  • Talent confirm with one tap
  • Client booking confirmations
  • Rates, overtime and cancellation fees
  • Booker views by division

Usage & payments

Get paid for every use. Pay talent without the chase.

Every job records its usage by media, territory and term. You get an alert before a buyout expires so you can renew or invoice the extension. Invoices flow into Xero or MYOB and talent see exactly what's been paid and what's still pending.

  • Usage by media, territory and term
  • Buyout expiry alerts
  • Extension and renewal invoices
  • Job invoices into Xero or MYOB
  • Commission splits worked out automatically
  • Talent statements and remittances
  • Overdue client reminders
  • GST and ABN details per talent
  • Agency fee and talent fee shown separately

New faces & kids

Scout the next face. Look after the youngest ones.

Applications arrive with the right photos and stats, so you can sort hundreds in an afternoon. The kids division gets parent logins, digital consents and chaperone details on every job.

  • Application forms with photo guides
  • Height and age checks on entry
  • Scouting board to review and tag
  • Invite to test shoots
  • Sign new talent with digital agreements
  • Parent logins for under 18s
  • Digital consent forms
  • Chaperone details per job
  • Working with Children Check reminders
04How it changes

Before and after

A casting call, wolloped.

Here's how a last-minute client brief could change. Every agency runs differently, so we map yours first.

Before

  1. Client emails a brief at 4pm wanting options by morning
  2. Scroll the board and guess who's free
  3. Text six models to check availability
  4. Dig through drives for current digitals
  5. Email twenty attachments to the client
  6. Client asks you to resend the blonde one

After

  1. Filter the board by look and availability in seconds
  2. Pick talent and send one casting link
  3. Talent confirm availability with one tap
  4. Digitals are already current from the talent portal
  5. Client shortlists and comments in the link
  6. The shortlist becomes options on the calendar
05Services

Everything under one roof

Software, websites and systems for model agencies.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for model agencies

Built around how your model agency actually runs: online talent book, comp card generator and the admin in between, in one system you own.

Websites for model agencies

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Model agency system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for model agencies

Talent portal and talent search & filters: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Mediaslide, Showcast and Casting Networks so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your model agency, looked after by the people who built it.

06Integrations

Connections

Plays nicely with what you already use.

We connect to the tools you rely on, work alongside agency platforms you're happy with or replace the ones holding you back.

  • Mediaslide
  • Showcast
  • Casting Networks
  • StarNow
  • Xero
  • MYOB
  • Stripe
  • Dropbox
  • Google Drive
  • Google Workspace
  • Microsoft 365
  • Vimeo
  • WeTransfer
  • Adobe Creative Cloud
  • Instagram
  • TikTok
  • Mailchimp
  • Calendly
  • DocuSign
07How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your model agency: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We sit with your bookers, your accounts person and a few of your talent, then work out where the hours actually go.

  2. 02

    Archi-tech

    We plan it before writing code: your divisions, talent profiles, castings, options, usage, payments, hosting and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win before the next big season.

  4. 04

    Look after

    We host it, maintain it and keep improving it. When something breaks you call the people who built it.

08Questions

FAQ

Things model agencies ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can clients shortlist talent themselves?

Yes. Clients open a casting link, flick through portfolios and self-tapes, shortlist their favourites and leave comments. You see their picks straight away and can turn them into options.

Can talent update their own photos and measurements?

Yes. Talent get their own login to upload digitals and update their stats, availability and details. Nothing goes live until a booker approves it.

Can it remind us when usage expires?

Yes. Each job records media, territory and term. You get an alert before it ends so you can renew the buyout or invoice the extension.

Can it handle our kids division?

Yes. Parent logins, digital consent forms, chaperone details on each job and reminders before Working with Children Checks expire.

Is talent information kept private?

Yes. Private details like addresses, bank details and kids' information stay behind logins. Clients only see what you choose to share.

We already use Mediaslide or another agency platform. Do we have to switch?

No. If your platform is doing its job we build around it, adding the pieces it's missing like casting links, a talent portal or a better website. If it's holding you back we'll show you what replacing it would involve before anything changes.

How much does model agency software cost?

It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.

How long does it take?

Smaller jobs like casting links or a new faces form can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most model agencies we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got a model agency problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

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