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Pick-your-own booking software for orchards

Orchards: pick-your-own sessions booked by the fruit. More picking, less phone.

The first sunny weekend brings a carpark full of families. By ten o'clock the rows are picked bare, half of Saturday's bookings came in as Facebook comments and the farm gate only takes cash. We build pick-your-own booking, farm gate and orchard systems that open and close with the fruit, then we host them and look after them.

Tell us what's slowing you down →Try the live demo →Or call0423 011 252

Looking for pick-your-own booking software that knows what's actually ripe?

Pick-your-own is a strange business to book. You're not selling a seat or a table. You're selling access to fruit that ripens when it feels like it, gets picked out faster than you'd think and can be wiped out by one hot week or a hailstorm. Generic booking apps happily sell 200 spots on a Saturday when you've only got rows for 80. Meanwhile the phone rings all week with people asking what's picking.

Wollopit builds custom orchard software around how your farm actually runs. Sessions are tied to the blocks and varieties that are ready, so capacity follows the fruit. Weather calls go out to every booked picker in one go. The farm gate takes card and pre-orders, schools book and pay online and greengrocers reorder without texting you at 6am. We connect the tools you already like, replace the ones holding you back and look after the lot on our own servers.

01The problems

What we hear from orchards

Does your orchard have these problems? Here's how we'd fix them.

Most orchards we talk to grow beautiful fruit and run the public side on Facebook, a cash tin and a mobile that never stops ringing. It holds together until the season opens.

  • The problemThe first sunny weekend swamps youEveryone turns up at once. The carpark spills onto the road, the rows are shoulder to shoulder and the weekdays sit empty.
    How we fix itTimed picking sessions with capacity limits, so Saturday fills in waves and the overflow is nudged to Sunday or a weekday.
  • The problemPickers arrive to empty rowsSessions are booked weeks out but the fruit doesn't care. By the last session there's nothing left to pick and refunds start.
    How we fix itSessions tied to block and variety availability. Drop the capacity or close a block and the booking page changes straight away.
  • The problemBookings by Facebook comment'Can we come Sunday with 6?' under a post from last Tuesday, plus DMs, texts and voicemails nobody wrote down.
    How we fix itOnline bookings with deposits or prepaid entry, confirmations and reminders. Facebook just links to the booking page.
  • The problemThe phone rings with 'what's picking?'The same question forty times a day while you're trying to run the tractor.
    How we fix itA live 'picking now' board on your website and Google, updated from your phone in the paddock.
  • The problemWeather calls are a nightmareRain overnight, a 40 degree forecast or hail on the fruit and you're messaging a hundred families one by one.
    How we fix itClose or move sessions in a few taps. Every booked picker gets an SMS with a reschedule link or credit.
  • The problemQueues at the weigh stationBuckets weighed by hand, prices worked out on a calculator and a line of tired kids at the exit.
    How we fix itA weigh station checkout on a tablet with prices per kilo by fruit, card payments and entry credit taken off the total.
  • The problemSchool groups booked by phoneTeachers ring for dates, numbers change three times and the invoice is chased for a month after the visit.
    How we fix itGroup and school bookings with set times, guided tour options, risk info for teachers and invoices that go into Xero.
  • The problemThe farm gate is cash onlyThe honesty box comes up short, people don't carry cash anymore and nobody can buy a tray before they drive out.
    How we fix itCard at the farm gate plus online pre-orders for trays and boxes, ready to collect on a set day.
  • The problemSeconds and jams going nowhereMarked fruit, jams, juice and dried fruit pile up because there's no easy way to sell them past the gate.
    How we fix itAn online shop for value-add products, fruit boxes by local postcode and shelf-stable lines posted further afield.
  • The problemWholesale orders by text at 6amGreengrocers, cafes and market buyers text their orders, then someone retypes it all into Xero.
    How we fix itA trade portal with their own pricing, what's available this week and invoices straight into Xero or MYOB.
  • The problemBlock records live in a notebookSpray diary, harvest dates and yields scribbled in the ute, then panic when the Freshcare audit comes around.
    How we fix itBlock, spray and harvest records logged on a phone, with reports ready for audits and a clear view of each block's season.
02What we build

Solutions

What we build for orchards. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Picking session booking

Timed sessions with capacity, entry fees or deposits, kids and family pricing, confirmations and SMS reminders.

02

Fruit availability controls

Open sessions by block and variety as the fruit ripens. Lower capacity or close a block with one tap.

03

'Picking now' board

What's ripe, what's finishing and what's coming next, on your website, Google and a screen at the gate.

04

Weather and closure alerts

Close or move sessions and every booked picker hears about it by SMS with a reschedule link.

05

Weigh station checkout

Tablet checkout with per-kilo pricing by fruit, card payments and entry fees credited off the total.

06

Group and school bookings

Schools, tour buses and community groups with set times, guided tours, teacher info and invoicing.

07

Farm gate pre-orders

Trays and boxes ordered online, paid up front and ready to collect at the gate on a set day.

08

Online farm shop

Jams, juice, dried fruit, honey and gift boxes with local delivery and shelf-stable lines posted.

09

Fruit box subscriptions

Weekly or fortnightly seasonal boxes by local postcode that pause themselves when the season ends.

10

Events and festivals

Blossom days, harvest festivals and twilight markets with tickets, capacity limits and QR check-in.

11

Wholesale and market orders

Trade accounts with their own pricing, weekly availability lists and standing orders into Xero or MYOB.

12

Harvest crew rosters

Picking and packing crew rostered by block, hours logged on their phones and timesheets ready for payroll.

13

Block, spray and harvest records

Spray diary, harvest dates and yields per block, with audit-ready reports for Freshcare.

14

A website that ripens

Hand-built, quick on mobile, showing what's picking and when you're open, built to rank for 'pick your own near me'.

03The systems

The big ones

Your whole orchard, on one system.

These are the systems orchards ask us about most. Each one works on its own and they get properly clever when they're joined up.

Pick-your-own bookings

Sessions that fill in waves, not all at once.

Timed picking sessions with real capacity limits, so the busiest weekend is spread across the day instead of crammed into the first hour. Families book and pay up front and get a reminder with directions. When the weather turns you move everyone in one go.

  • Timed sessions with capacity limits
  • Adult, child and family pricing
  • Prepaid entry or deposits
  • Entry credit off fruit at checkout
  • Confirmations and SMS reminders
  • Waitlists for sold-out sessions
  • Close or move sessions in one tap
  • Reschedule links or credit for weather
  • QR check-in at the gate
  • Weekday nudges when weekends fill

Fruit availability

Bookings that follow the fruit.

Every session is linked to the blocks and varieties that are actually ready. Walk the rows in the morning, update what's picking from your phone and the booking page, website and Google listing all change with it.

  • Blocks and varieties set up once
  • Capacity set per block
  • Open sessions as fruit ripens
  • Close a block when it's picked out
  • 'Picking now' board on your website
  • Updates pushed to Google Business Profile
  • Screen at the gate showing what's on
  • 'Coming soon' sign-ups for next fruit
  • Season history: what picked when

Farm gate and shop

Sell the fruit past the gate.

Card payments at the farm gate, pre-ordered trays ready to collect and an online shop for the jams, juice and gift boxes. Fresh fruit boxes are limited to local postcodes. Shelf-stable lines can go anywhere in Australia.

  • Weigh station checkout on a tablet
  • Per-kilo pricing by fruit
  • Card at the gate with Square
  • Tray and box pre-orders
  • Collection days and time slots
  • Online shop for value-add lines
  • Fruit box subscriptions by postcode
  • Postage through Australia Post or Sendle
  • Seconds and jam-fruit sales
  • Stock shared between gate and online

Groups and events

Schools, tours and festivals without the phone tag.

Teachers and tour operators pick a date, give numbers and get everything they need for the excursion. Blossom days and harvest festivals sell their own tickets. Invoices go into Xero and the gate knows exactly who's coming.

  • School and group booking forms
  • Guided tour and talk options
  • Teacher info and risk documents
  • Numbers changed online
  • Invoices into Xero or MYOB
  • Festival and market tickets
  • Capacity limits and QR check-in
  • Bus parking and arrival times
  • Reminder emails before the day

Orchard and wholesale

The paddock and the trade side, off the notebook.

Greengrocers, cafes and market buyers see what's available this week and order at their own pricing. Crew are rostered by block and log their hours on a phone. Spray and harvest records are ready when the auditor turns up.

  • Trade accounts with their own pricing
  • Weekly availability lists
  • Standing orders and two-tap reorders
  • Invoices straight into Xero or MYOB
  • Harvest crew rosters by block
  • Hours logged on phones
  • Spray diary per block
  • Harvest dates and yields
  • Freshcare-ready reports
04How it changes

Before and after

Strawberry season, wolloped.

Here's how the first big Saturday of the season could change. Every orchard is different, so we map yours first.

Before

  1. Hundreds turn up at opening time with no warning
  2. Rows picked bare by mid-morning
  3. Late arrivals get angry and ask for refunds
  4. Bookings scattered across Facebook comments and texts
  5. A queue at the weigh station and a calculator
  6. Cash only at the farm gate

After

  1. Sessions capped so the crowd comes in waves
  2. Opened by block as the fruit ripens
  3. Last session closed early and pickers moved to Sunday automatically
  4. Every booking online, paid and reminded
  5. Tablet checkout with per-kilo pricing
  6. Pre-ordered trays collected and paid by card
05Services

Everything under one roof

Software, websites and systems for orchards.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for orchards

Built around how your orchard actually runs: picking session booking, fruit availability controls and the admin in between, in one system you own.

Websites for orchards

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Orchard system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for orchards

'Picking now' board and weather and closure alerts: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Square, Shopify and WooCommerce so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your orchard, looked after by the people who built it.

06Integrations

Connections

Plays nicely with what you already use.

We connect to the tools you rely on, work alongside booking and shop platforms you're happy with or replace the ones holding you back.

  • Square
  • Shopify
  • WooCommerce
  • Xero
  • MYOB
  • Stripe
  • Rezdy
  • FareHarbor
  • Eventbrite
  • Humanitix
  • Klaviyo
  • Mailchimp
  • Google Business Profile
  • Facebook
  • Instagram
  • Deputy
  • Australia Post
  • Sendle
07How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your orchard: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We walk the rows, stand at the gate on a busy day and sit in the office, then work out what's actually slowing you down.

  2. 02

    Archi-tech

    We plan it before writing code: your blocks, varieties, sessions, groups, farm gate, trade accounts, hosting and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually session bookings first, so you get a win before the season opens.

  4. 04

    Look after

    We host it, maintain it and keep improving it between seasons. When something breaks you call the people who built it.

08Questions

FAQ

Things orchards ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can we close sessions if the fruit runs out?

Yes. Sessions can be paused or closed instantly from your phone. Booked pickers are notified and offered another session or a credit.

What happens when the weather turns?

You close or move the affected sessions in a few taps and everyone booked gets an SMS with a reschedule link. No ringing round a hundred families.

Can we charge entry and still sell fruit by the kilo?

Yes. Entry can be prepaid online and credited off the fruit at the weigh station checkout. Or you can run free entry with per-kilo pricing only. It's set up the way your orchard works.

Can schools book and pay by invoice?

Yes. Schools and groups book online, update numbers themselves and get an invoice that goes straight into Xero or MYOB.

Can we sell fruit boxes online?

Yes. Fresh fruit boxes can be limited to local delivery postcodes or farm gate collection. Shelf-stable lines like jams and dried fruit can be posted anywhere through Australia Post or Sendle.

We already use Rezdy or Shopify. Do we have to switch?

No. If a platform is doing its job we build around it and connect it to the fruit availability, weigh station and farm gate. If it's holding you back, we'll show you what replacing it would involve before anything changes.

How much does an orchard system cost?

It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.

How long does it take?

Smaller jobs like session bookings or a 'picking now' board can be quick. Bigger systems are planned in stages so you get the first win early, ideally before the season opens.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most orchards we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got an orchard problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

Call0423 011 252 Emailprojects@wollopit.com.au
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