wollopit Got a problem? →

Bakery online ordering: cake pre-orders & pickup slots

Bakeries: take the orders online and bake to the list. Pre-orders, pickup slots and production lists.

Cake orders on scraps of paper, bread sold out by 10am and wholesale orders by text at midnight. We build online ordering and production systems for bakeries.

Looking for bakery online ordering or a cake order system?

Bakeries need to know what to bake before the oven goes on. We build ordering systems that take pre-orders and custom cake briefs, give customers pickup slots and turn it all into the night's production list.

Wollopit builds ordering, bookings, menus and websites for bakeries around how your venue actually runs. We connect the POS and tools you already use, cut out the commissions you don't need to pay and look after the lot on our own servers, so you can get back on the floor.

01The problems

What we hear from bakeries

Does your bakery have these problems? Here's how we'd fix them.

Most bakeries we talk to are paying commission on every order and booking, then updating menus and specials in five different places.

  • The problemCake orders on paperDetails get lost or misread.
    How we fix itCustom cake order forms with photos, flavours, sizes and messages.
  • The problemBread sold out earlyCustomers miss out and go elsewhere.
    How we fix itPre-orders for bread and pastries with pickup slots.
  • The problemProduction by guessworkToo much or too little every day.
    How we fix itProduction lists generated from orders.
  • The problemWholesale orders by textCafés text at midnight.
    How we fix itWholesale portal with standing orders.
  • The problemPickup chaosEveryone arrives at 8am.
    How we fix itTimed pickup slots.
  • The problemDeposits on cakesCustom cakes never collected.
    How we fix itDeposits taken when ordering.
02What we build

Solutions

What we build for bakeries. Usually all talking to each other.

Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.

01

Online pre-orders

Bread, pastries and cakes ordered ahead.

02

Custom cake briefs

Designs, flavours, sizes and photos captured.

03

Pickup slots

Collections spread through the day.

04

Production lists

What to bake, generated from orders.

05

Wholesale portal

Café orders with standing orders.

06

Deposits

Custom orders secured.

03How it changes

Before and after

A Friday night bake, wolloped.

Here's how a typical day could change. Every business is different, so we map yours first.

Before

  1. Cake orders on a notepad
  2. Guess tomorrow's bread
  3. Café texts at midnight
  4. Customers miss out

After

  1. Orders online with photos
  2. Production list printed
  3. Wholesale orders in the portal
  4. Customers pick up at their slot
04Services

Everything under one roof

Software, websites and systems for bakeries.

Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.

Custom software for bakeries

Built around how your bakery actually runs: online pre-orders, custom cake briefs and the admin in between, in one system you own.

Websites for bakeries

Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.

Bakery system upgrades

Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.

Apps and portals for bakeries

Pickup slots and production lists: customer and staff portals that work on any phone without an app store.

Integrations and automation

We connect Square, Lightspeed and Shopify so information moves on its own and nobody retypes it.

Hosting, support and care

Managed hosting, updates, backups and security for your bakery, looked after by the people who built it.

05Integrations

Connections

Plays nicely with what you already use.

We connect to the tools you rely on, work alongside the ones you're happy with or replace the ones holding you back.

  • Square
  • Lightspeed
  • Shopify
  • Stripe
  • Uber Eats
  • DoorDash
  • OpenTable
  • Xero
  • Mailchimp
  • Google Business Profile
06How we work

The process

Some people dip their toe in. We turn up in a rebreather.

We get properly below the surface of your bakery: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.

  1. 01

    Think

    We spend time with the people doing the work, see where the hours go and work out what's actually slowing you down.

  2. 02

    Archi-tech

    We plan it before writing code: your data, customers, payments, the tools you keep, hosting and cost.

  3. 03

    Build

    Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win quickly.

  4. 04

    Look after

    We host it, maintain it and keep improving it. When something breaks you call the people who built it.

07Questions

FAQ

Things bakeries ask us.

Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.

Can customers order custom cakes with a photo?

Yes. The order form lets them upload inspiration photos, choose flavours and sizes and pay a deposit.

How much does it cost?

It depends on what you need, so we quote up front once we understand your bakery. No surprise invoices, no lock-in and you own what we build.

Will it work with our POS?

Usually, yes. We connect to common systems like Square and Lightspeed so orders, menus and stock line up. If yours is holding you back we'll talk options first.

Do we stop paying commission?

On orders and bookings that come through your own website, yes. You pay your card fees and that's it, instead of handing over a cut of every sale.

Who looks after it once it's built?

We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.

We already have systems. Can you upgrade them instead of starting again?

Usually, yes. Most bakeries we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.

Contact

Got a bakery problem? Consider it wolloped.

Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.

I've got