Posh
modelled by The Dolphin LungBlack tie, gold foil and words like 'cuvée'. For barrel-aged releases in numbered bottles, members-only allocations and people who swirl before they sip. Pinky out.
Brewery software: tap lists, events, socials & trade orders
Breweries: one system from the brewhouse to the bar. Pour more, admin less.
The tap list lives on a chalkboard, the website still shows last month's beers, events are buried in Facebook and venues order kegs by text at midnight. We build tap list, menu, events, social and trade systems for craft breweries that all talk to each other, then we host them and look after them.
Looking for brewery software that runs the taproom, the socials and the trade side?
A craft brewery is four businesses wearing one hi-vis vest: a manufacturer, a hospitality venue, an online shop and a wholesaler. Most breweries end up with a different app for each one, plus a whiteboard, a group chat and somebody's spreadsheet holding it all together. Change a keg and you're updating the chalkboard, the TV, the website, Untappd and Instagram by hand.
Wollopit builds custom brewery software around how your brewery actually runs. Change a tap once and it flows to the screens, the website, the QR menu and your socials. Events sell their own tickets. Venues reorder kegs in a portal. The brewhouse knows what's in every tank. We connect the tools you already like, replace the ones holding you back and look after the lot on our own servers, so you can get back to brewing.
01TappedOut Studio
Our own product for breweries
Your tap list, poured live on your website.
TappedOut Studio puts your real taps on a real 3D bar, right on your website. Customers pick a beer, pull the handle and watch it pour, then flip the beer mat for the tasting notes.
Behind it is a simple back end: change a tap from your phone and the website updates the second you save. No more PDF tap lists that are three beers out of date.
Open the demo full screen ↗ · See the customer view ↗ · Try the taproom TV board ↗
How it works
- 1Brand it
Paste your website address. It pulls your logo, colours and fonts, then you fine-tune.
- 2Add your taps
Name, style, ABV, tasting notes and your own badge artwork for up to 8 taps.
- 3Set the scene
Upload a photo of your bar and its lights light the taps, so it looks like your taproom.
- 4Go live
One line of code puts it on your website. Change a tap and it updates instantly.
Why breweries want it
- The tap list people actually checkLocals look up what's pouring before they head over. Make that the best thing on your website instead of a stale PDF.
- Always currentKick a keg, change the tap on your phone and the website follows straight away.
- People play with itPulling a handle and watching a pint pour is fun, so visitors stick around and share it.
- Looks like your breweryYour logo, colours, fonts, badge art and bar photo. Not a generic widget.
- Works on any websiteWordPress, Squarespace, Wix, Shopify or a custom site. If it takes an embed, it takes TappedOut.
- Built and looked after by usWe host it, keep it running and can join it up with your TV boards, socials and POS.
Get TappedOut for your brewery →Tell us about your taps. We'll set it up in your branding.
02Brewery websites
Website styles
Pick a vibe. We'll brew the website.
Your cans have personality. Your taproom has a vibe. Your website should too, not a template that looks like every other brewery in the country.
We get breweries because we love beer. Probably a bit too much. Here are ten styles to get the juices flowing (modelled by breweries we made up after a few). Yours gets designed from scratch around your brand, your beers and your mates.
- Live tap listTappedOut Studio or a simple board that updates the second you change a keg.
- What's onTrivia, gigs and releases with tickets or RSVPs, synced to Google and Facebook.
- Beer club sign-upsMembers join, pay and manage their pack online.
- Online shopCans, mixed packs, merch and gift cards with age checks and click and collect.
- Trade loginVenues check keg balances and reorder at their own pricing.
- Found on GoogleFast on phones and built to rank for 'brewery near me' and your suburb.
- Easy to updateChange beers, events and hours yourself. No developer needed.
- Looked afterWe host it, keep it secure and make changes when you need them.
Punk
modelled by Otters NostrilPhotocopied, taped up and turned to eleven. Ransom-note type, gig lists front and centre and a merch shop full of shirts your mum won't wash.
Rat Bag
modelled by Budgies LipSticker-bombed and proudly unprofessional. Parmy night, footy on the big screen and a 'shout a mate a schooner' button. Larrikin energy, zero dress code.
Diner
modelled by The Terrapin TitCheckerboard floors, neon script and a menu board that slaps. Smash burgers, pitchers and booth bookings. Milkshake optional, beer mandatory.
G-POD
modelled by The G-Pods TapHooooseMaximum volume. Sunburst orange, a grinning yellow mascot with a pint and a big green button that just says GRAB A ROUND. Named after Jamie's drinking buddy, who would like you to know it's your shout.
Rustic
modelled by Fred BuryHay bales, hand-lettered labels and long lunches under a gum tree. Farmhouse ales from your own paddock, ploughman's boards and a cellar door vibe.
Clean & minimal
modelled by weasels elbow.Four beers, one taproom and a lot of white space. Big type, zero clutter and a website that's as crisp as the pilsner. Very Melbourne. Very 'we don't do merch'.
Shed
modelled by Wombats ArmpitRoller door up, hazard tape out. Stencil type and rust for the brewery in the industrial estate, with a tap board that shows keg levels and a trade portal for the pubs.
Retro surf
modelled by Pelicans PocketSunset stripes, chunky 70s script and sandy feet welcome. For the coastal taproom with a beer garden, a sundown session and a club with a daggy name.
Psychedelic
modelled by Goblins ToenailAcid green, hot pink and a goblin who's had a few. For mango chilli sours and pastry stouts that taste like a fever dream, with a members' vote on the next weird one.
Ten styles, a hundred more where they came from. None of these breweries are real (unfortunately). Yours gets designed from scratch.
Let's design your brewery website →Send us your logo and a couple of cans. We'll take it from there.
03The problems
What we hear from breweries
Does your brewery have these problems? Here's how we'd fix them.
Most breweries we talk to make brilliant beer and run the business on a patchwork of apps, chalk and good intentions. It works, right up until release day.
- The problemThe tap list is always out of dateA keg kicks, the chalkboard gets rewritten and the website, the TV and Untappd still show the old beer for a week.How we fix itChange a tap once on your phone. The taproom screens, website, QR menu and Untappd update on their own.
- The problemNobody knows what's about to kickKegs blow mid-shift, the next beer isn't cold and staff guess what's coming on next.How we fix itKeg levels from your POS pours or flow meters, low-keg alerts and an 'on next' queue so the swap is ready before it kicks.
- The problemMenus in five different placesKitchen specials on a whiteboard, a PDF on the website, prices in the POS and a printed menu that's wrong by Friday.How we fix itOne menu manager for food and drinks. Edit once and the printed menus, QR menu, website and POS prices all match.
- The problemEvents buried in FacebookTrivia, live music and release parties posted once, then lost. Tickets taken by DM and a clipboard at the door.How we fix itAn events calendar on your website, Google and Facebook with tickets or RSVPs, QR check-in and automatic reminders.
- The problemSocials eat your whole MondayLogging in and out of Instagram, Facebook, TikTok, Google and Untappd to post the same thing five times.How we fix itOne social dashboard: schedule everything from one place, auto-post new beers and events and see what actually brought people in.
- The problemReviews you never seeGoogle reviews, Facebook comments and Untappd check-ins pile up with nobody replying.How we fix itEvery review and mention lands in one inbox so you can reply in seconds and spot problems early.
- The problemBookings by DMBirthday groups and work drinks booked over Messenger, then forgotten. Two parties land on the same long table.How we fix itOnline taproom bookings with table plans, deposits and reminders. Function enquiries turn into quotes and run sheets.
- The problemVenue orders by text at midnightPubs and bottle shops text for kegs and cartons, then someone retypes it all into Xero.How we fix itA trade portal where venues reorder at their own pricing in two taps, with invoices going straight into Xero or MYOB.
- The problemKegs go missingHundreds of dollars of stainless sitting in a pub cellar three suburbs away and nobody knows which one.How we fix itQR keg tracking: scan out, scan back, see who holds what and send pickup reminders automatically.
- The problemBeer club run by handMembers on a spreadsheet, cards charged one by one and nobody remembers who gets the member discount at the bar.How we fix itBeer club subscriptions with automatic billing, member allocations, a digital member card and member pricing at the POS.
- The problemRelease day chaosA limited release sells out to the first ten people, the phone rings off the hook and regulars miss out.How we fix itRelease pre-orders with fair allocations, member-first windows and click and collect time slots.
- The problemThe brewhouse runs on a whiteboardTank status, gravity readings, brew schedule and ingredient stock live on a whiteboard and in the head brewer's head.How we fix itA tank board and brew schedule on any screen, batch records, ingredient stock with reorder alerts and excise-ready reports.
04What we build
Solutions
What we build for breweries. Usually all talking to each other.
Pick the one that's hurting most or join the whole lot up. Everything is built around how your team works, not the other way round.
Tap list manager
Change taps from your phone. Styles, ABV, IBU, tasting notes, sizes and prices, with an 'on next' queue and tap history.
Taproom TV screens
Live tap boards, specials and upcoming events on any TV, updating the second a keg changes. No more chalk dust.
Food & drink menu manager
Kitchen menus, specials, food truck schedules, dietary tags and sold-out toggles, synced to print, QR and POS.
Events & ticketing
Trivia, gigs, release parties, tap takeovers and tours with tickets or RSVPs, capacity limits and QR check-in.
Social media dashboard
Instagram, Facebook, TikTok, Google and Untappd in one place: a content calendar, scheduled posts and auto-posts.
Reviews & messages inbox
Google reviews, Facebook and Instagram messages and Untappd check-ins in one inbox the whole team can answer.
Taproom bookings & functions
Table and group bookings, deposits, private hire, function quotes and run sheets on one shared calendar.
Brewery tours & tastings
Bookable tours and paddle sessions with group pricing, add-ons, waivers and SMS reminders.
Beer club & subscriptions
Monthly or quarterly packs, member allocations, automatic billing and failed-payment retries.
Loyalty & digital member cards
A member card in their phone wallet, stamp or points rewards, birthday pints and member pricing at the bar.
Online shop & click and collect
Cans, mixed packs, merch and gift cards with age checks at checkout, local delivery and pickup time slots.
Release pre-orders
Limited releases allocated fairly, member-first windows, purchase limits and collection slots.
Trade & wholesale portal
Accounts for pubs, bottle shops and distributors with their own pricing, two-tap reorders and invoices to Xero or MYOB.
Keg tracking
QR codes on every keg, scan out and back, keg deposits, venue balances and pickup runs planned for the driver.
Brewhouse & tank board
Brew schedule, fermenter status, gravity and temperature logs and packaging runs on a screen in the brewhouse.
Stock, batches & excise
Ingredient stock with reorder alerts, batch and lot records for recalls and excise reports ready for your return.
Staff rosters & checklists
Shift rosters, open and close checklists, line cleaning logs and RSA records on staff phones.
A website that pours
Hand-built, quick on mobile, with the live tap list, events and opening hours, built to rank for 'brewery near me'.
05The systems
The big ones
Your whole brewery, on one system.
These are the systems breweries ask us about most. Each one works on its own and they get properly clever when they're joined up.
Tap list management
Change a keg once. Everything else updates itself.
Your tap list becomes the single source of truth. Swap a beer from your phone behind the bar and the taproom TVs, website, QR table menu, Untappd and your socials all follow within seconds.
- Swap taps in two taps on a phone
- Live TV tap boards for the taproom
- Website and QR menu always current
- Untappd menu kept in sync
- Keg levels from POS pours or flow meters
- Low-keg alerts and an 'on next' queue
- Sizes and prices: pot, schooner, pint, paddle
- Style, ABV, IBU, allergens and notes
- Guest taps and tap takeovers
- Tap history: what sold, how fast
Menu management
Food and drink menus that never go stale.
One place for the kitchen menu, the drinks list, specials and the food truck roster. Edit a price or mark a dish sold out and it changes everywhere at once, from the printed menu to the POS.
- Food, drinks and specials in one editor
- Sold-out toggles in one tap
- Print-ready menus and table cards
- QR menus for every table
- Prices pushed to your POS
- Dietary and allergen tags
- Beer pairings next to each dish
- Food truck schedule on the website
- Happy hour and day-part menus
- Menu changes scheduled ahead
Event management
Trivia, gigs and release parties that sell themselves.
Create an event once and it appears on your website, Google, Facebook and the taproom screens. Tickets or free RSVPs, capacity limits, reminders and QR check-in at the door, with performers booked and paid in the same place.
- Recurring events like weekly trivia
- Tickets, free RSVPs or table packages
- Capacity limits and waitlists
- QR check-in on any phone
- Auto-posted to socials and Google
- Shown on the taproom screens
- Band and performer bookings
- Tap takeovers with guest breweries
- Reminder emails and SMS
- Attendance and bar takings per event
Social media dashboards
Every channel, one dashboard.
Plan, post and reply across Instagram, Facebook, TikTok, Google Business Profile and Untappd without logging in five times. New beers and events can post themselves and you finally see which posts actually filled the taproom.
- Content calendar for every channel
- Schedule posts and stories ahead
- Auto-posts when a beer goes on tap
- Auto-posts for new events
- Reviews and messages in one inbox
- Untappd check-ins and ratings
- Reach, follows and engagement
- Which posts drove bookings and sales
- Ready-made templates in your branding
- Team logins without sharing passwords
Beer club & loyalty
Regulars who feel like members.
Beer club subscriptions that bill themselves, member allocations for limited releases and a digital member card that unlocks member pricing at the bar. Rewards and birthday pints keep locals coming back.
- Monthly or quarterly beer club packs
- Automatic billing and card retries
- Members choose or swap beers
- Member-first release windows
- Digital member card in their wallet
- Member pricing at the POS
- Stamp or points rewards
- Birthday pint and anniversary perks
- Pickup or delivery for packs
- Member emails and SMS
Trade & keg tracking
Venues reorder themselves. Kegs come home.
Pubs, bottle shops and distributors get their own portal with their pricing, stock availability and order history. Every keg carries a QR code so you know exactly who has it and when it's due back.
- Trade accounts with their own pricing
- Two-tap reorders and standing orders
- Invoices straight into Xero or MYOB
- Delivery runs planned by area
- QR scan out and back for kegs
- Keg balances per venue
- Keg deposits and overdue reminders
- Distributor and rep logins
- Sell sheets and new release alerts
- Credit limits and account holds
Brewhouse & stock
The brewhouse, off the whiteboard.
A tank board on a screen in the brewhouse, the brew schedule everyone can see and batch records that write themselves as you log readings. Ingredient stock tells you when to reorder and excise numbers are ready when you need them.
- Tank board: what's in every vessel
- Brew and packaging schedule
- Gravity and temperature logs
- Batch and lot records for recalls
- Ingredient stock and reorder alerts
- Recipe library and scaling
- Packaging runs into finished stock
- Finished stock shared with shop and trade
- Excise-ready volume reports
- Cleaning and maintenance logs
06How it changes
Before and after
A new beer on tap, wolloped.
Here's how a Friday keg swap could change. Every brewery is different, so we map yours first.
Before
- Keg kicks mid-shift and nobody saw it coming
- Wipe and rewrite the chalkboard
- Update the TV slideshow on the office laptop
- Log in to the website and Untappd to change the list
- Post on Instagram and Facebook by hand
- Staff still tell people the old beer's on
After
- Low-keg alert went off an hour ago
- Tap the new beer on your phone
- The TVs, website and QR menu update instantly
- Untappd updates on its own
- An Instagram story posts itself from your template
- Everyone's phone shows what's pouring now
07Services
Everything under one roof
Software, websites and systems for breweries.
Whether you're starting fresh or upgrading what you've got, it's one team from the first sketch to the support call.
Custom software for breweries
Built around how your brewery actually runs: tap list manager, taproom TV screens and the admin in between, in one system you own.
Websites for breweries
Fast, hand-built websites that rank for the searches your customers make and turn visits into enquiries, bookings or orders.
Brewery system upgrades
Running on spreadsheets, old software or a platform you've outgrown? We move your data across and upgrade in stages so the business never stops.
Apps and portals for breweries
Food & drink menu manager and events & ticketing: customer and staff portals that work on any phone without an app store.
Integrations and automation
We connect Square, Lightspeed and Shopify so information moves on its own and nobody retypes it.
Hosting, support and care
Managed hosting, updates, backups and security for your brewery, looked after by the people who built it.
08Integrations
Connections
Plays nicely with what you already use.
We connect to the tools you rely on, work alongside brewery platforms you're happy with or replace the ones holding you back.
- Square
- Lightspeed
- Shopify
- WooCommerce
- Xero
- MYOB
- Stripe
- Untappd for Business
- TikTok
- Google Business Profile
- Mailchimp
- Klaviyo
- Eventbrite
- Humanitix
- Ekos
- Deputy
- Australia Post
- Sendle
09How we work
The process
Some people dip their toe in. We turn up in a rebreather.
We get properly below the surface of your brewery: the systems, the busy days and the jobs everyone hates. Then we fix the bits that matter most first.
- 01
Think
We spend time behind the bar, in the brewhouse and in the office, then work out what's actually slowing you down.
- 02
Archi-tech
We plan it before writing code: your taps, menus, events, members, stock, trade accounts, hosting and cost.
- 03
Build
Real engineering, shown to you early and often. Usually the most painful bit first, so you get a win before your next release.
- 04
Look after
We host it, maintain it and keep improving it. When something breaks you call the people who built it.
10Questions
FAQ
Things breweries ask us.
Something else on your mind? Ring 0423 011 252 and ask the people who'd build it.
Can the tap list update our TVs, website and Untappd at the same time?
Yes. That's the point of it. You change a tap once and it flows to your taproom screens, website, QR menu and Untappd. It can also post to your socials if you want it to.
Can it tell us when a keg is about to kick?
Yes. We can work out keg levels from the pours in your POS or connect flow meters if you have them, then alert the bar before a keg runs dry.
Do we need to replace our POS?
Usually not. We connect to Square, Lightspeed and most popular POS systems so prices, pours and member discounts stay in sync.
Can you run all our socials from one dashboard?
Yes. Instagram, Facebook, TikTok, Google Business Profile and Untappd can be planned and scheduled from one place, with reviews and messages in one inbox and reports on what brought people in.
Can venues see their keg balance?
Yes. Venues can log in to see the kegs they hold, reorder at their pricing and request pickups.
We already use brewery software. Do we have to switch?
No. If Ekos or another platform is doing its job in the brewhouse, we build around it: the tap list, events, socials, trade portal and website on top. If it's holding you back, we'll show you what replacing it would involve before anything changes.
How much does a brewery system cost?
It depends on what you need, so we quote up front once we understand it. No surprise invoices, no lock-in and you own what we build.
How long does it take?
Smaller jobs like a tap list manager or events calendar can be quick. Bigger systems are planned in stages so you get the first win early instead of waiting for everything at once.
Who looks after it once it's built?
We do. We host it on our own managed servers and keep it updated and secure. When you need something you ring the people who built it.
We already have systems. Can you upgrade them instead of starting again?
Usually, yes. Most breweries we work with keep what's working and upgrade the rest in stages. We move your data across, connect the old and new while we switch and retire the old system only when the new one is proven.
Contact
Got a brewery problem? Consider it wolloped.
Tell us what's slow, broken, manual or missing. You don't need a spec, just describe what's going on.